MBN News http://www.mediabiznet.com.au/news/rssNews.do?type=36 Latest MBN News Adspend Forecasts Global Growth in Media Spend http://www.mediabiznet.com.au/news/home.do?newsId=3667 http://www.mediabiznet.com.au/news/home.do?newsId=3667 Carat, the leading independent media communications agency, has published upgraded forecasts for global advertising expenditure in 2010 and 2011 Fri, 03 Sep 2010 00:00:00 EST Maxus Sets Standard on Digital Ad Buying http://www.mediabiznet.com.au/news/home.do?newsId=3670 http://www.mediabiznet.com.au/news/home.do?newsId=3670 The days of internet publishers automatically refreshing web pages, thereby generating higher audience numbers, are numbered Fri, 03 Sep 2010 00:00:00 EST Newspaper Publishers Association Future Forum Conference Notes http://www.mediabiznet.com.au/news/home.do?newsId=3668 http://www.mediabiznet.com.au/news/home.do?newsId=3668 With talk surrounding the death of print and newspapers short longevity, Ross Dawson shares his notes on some of the issues. Fri, 03 Sep 2010 00:00:00 EST Mobile Devices won’t be the Death of Print http://www.mediabiznet.com.au/news/home.do?newsId=3671 http://www.mediabiznet.com.au/news/home.do?newsId=3671 Within a decade, most Australians will own a smart device of some sort. Some believe this is terrible news for publishers. Fri, 03 Sep 2010 00:00:00 EST Magazine Titles Partnering with Advertisers http://www.mediabiznet.com.au/news/home.do?newsId=3666 http://www.mediabiznet.com.au/news/home.do?newsId=3666 More print magazines are following US based Entertainment Weekly’s footsteps by incorporating video elements into their print magazines Fri, 03 Sep 2010 00:00:00 EST Publishers Reincarnates Shut Down Magazine Title http://www.mediabiznet.com.au/news/home.do?newsId=3669 http://www.mediabiznet.com.au/news/home.do?newsId=3669 After closing down Gourmet magazine it’s now being reincarnated. Fri, 03 Sep 2010 00:00:00 EST ABA CEO Delivers Parting Broadside http://www.mediabiznet.com.au/news/home.do?newsId=3648 http://www.mediabiznet.com.au/news/home.do?newsId=3648 Gordon Towell, outgoing Audit Bureaux of Australia, chief executive sends a warning to the print industry Wed, 25 Aug 2010 00:00:00 EST Print Subscribers Get iPad App for Free http://www.mediabiznet.com.au/news/home.do?newsId=3651 http://www.mediabiznet.com.au/news/home.do?newsId=3651 Magazines have been aggressive about pricing their app editions for the iPad Wed, 25 Aug 2010 00:00:00 EST 10 Key Elements of a Digital Media Kit http://www.mediabiznet.com.au/news/home.do?newsId=3649 http://www.mediabiznet.com.au/news/home.do?newsId=3649 Securing media kits is one of the most important steps a media buyer takes in considering a publisher’s advertising programs Wed, 25 Aug 2010 00:00:00 EST Twitter Forges Alliance with Brands http://www.mediabiznet.com.au/news/home.do?newsId=3652 http://www.mediabiznet.com.au/news/home.do?newsId=3652 Wed, 25 Aug 2010 00:00:00 EST