 |
|
||
|
|||
| Make MBN your homepage |
| Are you listed? |
| Advertise on this site |
| Contact us |
 |
|
MediaBizNet is Australia's free media, marketing and advertising directory. It's free to access, use and list your business. You can also increase your company's exposure with targeted advertising.
MediaBizNet works with organisations including the Australian Marketing Institute, Publishers Australia, and the Australasian Promotional Products Association (APPA). | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Media Marketing Advertising Contacts Directory Search View search tips
| |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Featured Media, Marketing and News Releases
|
Magazine Readership Results on The Rise As Newspapers Fade Yet Again.10 May 2013 In a stark contrast to the circulation figures, magazine readership for the year to March 2013 was largely positive for the industry, with 67 titles recording... Read More >> |
Publishers Must Get Their Apps in Gear10 May 2013 Apple is rumoured to be announcing the fifth generation of its iPad on June 18. Mobile devices account for an increasingly larger share of many publishers'... Read More >> |
LinkedIn, Executives Social Network of Choice10 May 2013 Roughly nine out of ten (88 per cent) business executives use LinkedIn "often" or "very often," according to a survey by DHR International,... Read More >> |
Australian Magazine Industry Harness the Power Of Social Media illustrating the Reach and Engagement of Magazines Hitting almost Five Million in a Day10 May 2013 The Magazine Publishers of Australia (MPA) members Bauer Media Australia, Pacific Magazines and NewsLifeMedia on 1 May 2013 launched an Australian-first... Read More >> |
AMAA Seeks Providers for Web Audit Service10 May 2013 The Audited Media Association of Australia (AMAA), formerly the Audit Bureaux of Australia, is seeking expressions of interest from web measurement technology... Read More >> |
Specialist and B2B Media can Thrive in Digital Markets02 May 2013 Specialist consumer and B2B publishers are in a stronger position than general news and lifestyle media to embrace and exploit the opportunities of digital.... Read More >> |
Is the Traditional Advertiser-Media Sales Rep Relationship over02 May 2013 Content marketing or advertising? This budgetary conundrum challenges not just brand marketers, but the publishers who have witnessed customers divest marketing... Read More >> |
Black is Back! ( sponsored report)02 May 2013 Black is the new Black when it comes to Soft Touch.
|
Taxonomy: What is it and what media executives need to know02 May 2013 All media websites need a taxonomy. A carefully crafted taxonomy improves the usability and searchability of your website. The process of thinking about,... Read More >> |
Tactics to drive online revenue02 May 2013 For premium publishers, the key to sustainable growth lies in how well they can monetise their audience through advertisers or direct reader revenue. Increasingly,... Read More >> |
Are Native Ads the Next Advertising Hustle02 May 2013 When people hear the traffic figures for big blogs and blog networks, they assume the sites must be swimming in money. How could they not be? With hundreds... Read More >> |
How a Magazine Changed the Way We Talk About Technology12 Apr 2013 Recall and imagine before smartphones. Before laptops. Before Twitter, Facebook, YouTube and even the mighty Google in a world without Web browsers, when... Read More >> |
Changing Times for Media Association12 Apr 2013 American Business Media is merging with the Software and Information Industry Association, ending 107 years of independence for the b-to-b media trade association.... Read More >> |
New Curation Models Emerge for Publishers12 Apr 2013 Silicon Valley continues to serve as a breeding ground for innovative approaches to publishing. New tools are now emerging, for example, to help publishers... Read More >> |
How an iPad Edition can Blend Print and Web Experiences12 Apr 2013 One of the challenges publishers have faced with the first wave of tablet editions is getting users to come back to the app between issues. The newly designed... Read More >> |
2 Critical Elements of a Paywall Strategy12 Apr 2013 Much of the talk of digital meters and other paid content models focuses on logistics: what's the right price, how many free views does a visitor get, how... Read More >> |
Audit Bureaux Restructures to Reflect Growing Markets26 Mar 2013 The Audit Bureau of Circulations (ABC) and Circulations Audit Board (CAB) have today come together under a new brand identity - the Audited Media Association... Read More >> |
Digital Innovators’ Summit in Berlin - Some Takeouts.26 Mar 2013 The FIPP hosted Summit witnessed Global authorities in Digital Technology and it's application to publishing come together to offer insight and direction...
|
Online Content Marketing: Publishers Missing the Boat.26 Mar 2013 As digital media morphs and the rules of marketing evolve, online content marketing-from websites to tablets and social networks-is rapidly transforming... Read More >> |
Tablets take off and Media Innovation Must Follow.26 Mar 2013 Apple CEO Tim Cook says tech innovation is moving from PCs to tablets and smartphones. Slowly, magazine publishing is following.
|
Five Ways to Measure Content Engagement26 Mar 2013 Content engagement is today's holy grail, with pundits and experts telling journalists to go and find or improve it. It offers the potential of becoming... Read More >> |
Native advertising and the role of 'brand editors'26 Mar 2013 As publishers add native advertising and other content marketing services to their product portfolios, there's a growing need for business-side editorial... Read More >> |
LinkedIn and the Ultimate B2B Banner15 Mar 2013 Business-to-Business advertising generally has a lot of lead generation forms (often for companies specialising in lead generation) or banners pumping up... Read More >> |
5 web design principles for 201315 Mar 2013 This year could be a big year ahead for web design, as publishers adapt to audience shifts toward mobile... Read More >> |
'Native' ads disrupt the digital advertising model15 Mar 2013 Are advertorials really the new black? It appears that way, as publishers embrace "native" advertising formats that put a digital spin on print... Read More >> |
4 Ways Publishers Are Winning With Digital Subscriptions15 Mar 2013 In 2013, few things will matter more to media outlets than growing their digital reader bases. But there's hardly a clear-cut answer how they should forge... Read More >> |
Brand Marketing Social Ad Spend Skyrockets15 Mar 2013 According to the Technorati Media 2013 Digital Influence Report, 60 per cent of brand marketers predict an average increase of 40 per cent in social spend... Read More >> |
The New Era of Multi Platform Media07 Mar 2013 According to the comScore 2013 Mobile Future in Focus report, Smartphones and tablets are ushering in a new era of multi-platform media, with consumers... Read More >> |
Geon Collapses and Blue Star Moves Fast07 Mar 2013 Blue Star has rolled up Geon's Sydney and Melbourne operations in a quickly facilitated deal and has overnight become the largest sheetfed operator in Australia.... Read More >> |
LinkedIn Fast Becoming a Media Company07 Mar 2013 Now that LinkedIn Today is an established platform, CEO Jeff Weiner revealed this week his plans for making money on LinkedIn's content. He says it will... Read More >> |
People Are Still Reading Magazines07 Mar 2013 Despite what is read online, the print magazine business is actually pretty good says Hearst Magazines President David Carey. "A lot of magazines get... Read More >> |
MPA Defends Magazines07 Mar 2013 In an address to the Sydney Institute last Wednesday, Mia Freedman, founder of the online hub Mamamia and former editor of Cleo, Cosmopolitan and Dolly,... Read More >> |
Online ad spend up 18 per cent in 201227 Feb 2013 Total online ad spend was $3.3 billion in the 12 months to December 2012. This exceeded a previous forecast by PwC which had put the figure at $3.04 billion... Read More >> |
Measuring & Maximizing Reader Engagement27 Feb 2013 The Internet and digital technologies present a most significant opportunity for content publishers to collect information about their readers. Yet, without... Read More >> |
As Digital Traffic Booms Publishing Transition Evolves its Ad Revenue Model27 Feb 2013 Forbes Media's reinvention in the US extends well beyond its content model. The business side of the house is in transition as well as the business publisher... Read More >> |
Will Media Innovation Follow the Growth of Tablet Usage27 Feb 2013 Apple CEO Tim Cook says tech innovation is moving from PCs to tablets and smartphones. Slowly, magazine publishing is following. Speaking at a recent conference,... Read More >> |
Fairfax Mastheads Go 'Compact', Not 'Tabloid'27 Feb 2013 Fairfax Media insists the editorial tone or style of journalism of its flagship newspapers will remain when they switch from broadsheet to compact-sized... Read More >> |
Reed Rebrands Under New Management Structure18 Feb 2013 Reed Business Information Australia is to be rebranded as Cirrus Media, with new private equity owners Catalyst flagging investment into key areas of the... Read More >> |
Time Inc. Reportedly on the Block18 Feb 2013 Speculation about Time Warner selling off its publishing unit Time Inc. has been a favorite pastime of media watchers for years now. Partly because of the... Read More >> |
Haymarket Media and Effective Measure to Amplify Digital Engagement Across Asia18 Feb 2013 Leading custom media and trade publishing group, Haymarket Media has joined forces with Effective Measure to add a new dimension of measurement and audience... Read More >> |
MPA Relaunches with Advertising Campaign and New Look18 Feb 2013 The Magazine Publishers of Australia (MPA) has launched an advertising campaign and new look that introduces the new core positioning of "Magazines... Read More >> |
News Ltd and Fairfax Talk up Digital Gains18 Feb 2013 In their responses to the new Audit Bureau of Circulation (ABC) figures both News and rivals Fairfax were keen to highlight the growth of their digital... Read More >> |
Reed Business Information Australia’s Print, Web and Enewsletters Titles Sold08 Feb 2013 Catalyst Investment Managers Pty Ltd have agreed to acquire Reed Business Information Australia. A new company, owned by funds managed by Catalyst will... Read More >> |
Targeting & Measurability Important Benefits of Online Advertising08 Feb 2013 According to a new Software study, conducted by Forrester Research, marketers are using online advertising to drive revenue outcomes, but face challenges... Read More >> |
Instagram Rolls Out Web Feeds for Desktop, Tablet Users08 Feb 2013 Three months after making its users' profiles available to view online, Facebook-owned photo-sharing service Instagram has rolled out an online version... Read More >> |
Digital Ad Spend Surpass Traditional Media Within Three Years08 Feb 2013 A new survey of ad agencies indicates that digital media may eclipse traditional advertising in the near future, with nearly one-third of respondents expecting... Read More >> |
How Will Magazine Publishers Stay Afloat31 Jan 2013 Relevancy and innovation will help brands, and especially magazine publishers, not only stay afloat in the age of digital transformation, but also enable... Read More >> |
Digital Experimenting Develops the Publishing Edge31 Jan 2013 Revenues may finally be catching up with the investments publishers have been making in their digital businesses. The most successful efforts, from major... Read More >> |
Aggressive Marketing Spending on Branded Content31 Jan 2013 According to a new survey, on investment spend on branded content by the Custom Content Council, brand... Read More >> |
3 Ways to Boost a Digital Business31 Jan 2013 Publishers continue to evolve beyond display advertising to fuel their digital brands. Startups and established media companies alike are experimenting... Read More >> |
A Look at Newspapers Turning a Profit and Those That Are Not20 Dec 2012 Speculation surged last week that Michael Bloomberg, New York's billionaire mayor and founder of Bloomberg LP, might buy The Financial Times, after The... Read More >> |
Digital Media Strategies 2013: The tablet revolution in numbers20 Dec 2012 Despite phenomenal sales of the iPad since its launch - 100 million globally - the buzz around tablets has been disproportionate to the market opportunity... Read More >> |
For Publishers, Social Media Still Stingy on Monetisation20 Dec 2012 Atlantic Media this month plans to introduce a new opportunity to its clients: Twitter ads. The publisher will be able to target advertiser messages in... Read More >> |
Instagram Warns Users It Plans to Use Their Images in Advertising20 Dec 2012 Starting in January, Instagram users might be surprised to find their photos or faces starring in advertisements when they log onto the photo-sharing service... Read More >> |
Does commerce hold the keys to tablet success?13 Dec 2012 It's that magical time of year when analysts squint at endless streams of holiday sales data in an attempt to determine the general health of the economy.... Read More >> |
The Demise of The Daily13 Dec 2012 News Corp. This week announced it would "cease standalone publication" of The Daily iPad app on Dec. 15. The announcement was tucked into a broader... Read More >> |
Tablet editions: Big gains ahead?13 Dec 2012 As 2012 winds down, magazine publishers have plenty of reasons to be bullish about tablets and the opportunities that lie ahead to transition their business... Read More >> |
3 reasons to adopt a 'mobile first' strategy13 Dec 2012 When Quartz, Atlantic Media's new business brand, debuts next week, it will be "mobile-first and tablet-focused." It's a model that may represent... Read More >> |
Publishers' new playground: social, mobile gaming13 Dec 2012 More publishers are finding innovative ways to repurpose content to tap into the growing popularity of mobile and social gaming.
|
Effective Content Marketing13 Dec 2012 According to new research from Marketing Profs and the Content Marketing Institute, 86 per cent of B2C marketers in North America are using content marketing,... Read More >> |
2012 State of the App Report30 Nov 2012 Since 2010, Rebecca McPheters, CEO of McPheters & Co., has been tracking tablet apps and rating them for design, functionality, media, and advertising,... Read More >> |
iPad Will Lead Tablet App Market Through 201730 Nov 2012 Apple's iPad will lead the market for tablet app downloads for the next five years, despite the fact that its dominance in device sales is expected to weaken.... Read More >> |
How Much Can Publishers Capture of Content Marketing Spend?30 Nov 2012 Marketers are increasing their investments in content marketing, two new studies show. The question publishers should be asking is, How much of this business... Read More >> |
Big Gains Ahead for Tablet Based Magazines?30 Nov 2012 As 2012 winds down, magazine publishers have plenty of reasons to be bullish about tablets and the opportunities that lie ahead to transition their business... Read More >> |
Digital-Only Publications Face New Requirements30 Nov 2012 Newsweek might have been the most high-profile magazine to go digital-only, however it won't be the last. And so the US Alliance for Audited Media-as the... Read More >> |
Kim Williams Looks at the Impact of Technology as a Reason for Optimism not Despair30 Nov 2012 In his address to the Melbourne Press Club Kim Williams, CEO News Limited stated:
|
Realview Releases Revolutionary New Facebook App for Digital Publications22 Nov 2012 The new Facebook Application from Realview will allow... Read More >> |
Publishers Australia partners with Effective Measure to Maximize Publishers' Digital Assets22 Nov 2012 The Australian magazine publishing sector is poised to take a leap forward in digital audience measurement following a strategic partnership between |
2012 Publishing Industry Excellence Awards Full Results22 Nov 2012 Over 400 guests, representing B2B, custom, niche and mass consumer magazine publishers across Australia, attended the 2012 Excellence Awards gala dinner.... Read More >> |
Mahlab Media Continues Expansion with Re-launch of Giftrap Magazine22 Nov 2012 Sydney-based content marketing agency Mahlab Media has re-launched Giftrap... Read More >> |
Pinterest's March to Monetisation22 Nov 2012 Inspire a burgeoning user base. Check. Name a business-to-business public relations agency of record. Check. Hire monetisation, operations and b-to-b PR... Read More >> |
Universal Magazines Gives Away 1 Million Magazines16 Nov 2012 Universal Magazines is using Magazine Week to announce... Read More >> |
Mahlab Media Receives International Publishing Award16 Nov 2012 Content marketing agency Mahlab Media has received a prestigious Pearl... Read More >> |
Pinterest Launches Business Pages to get Cosy with Brands16 Nov 2012 Pinterest is sending a signal to the multitude of brands and retailers already active on its platform that it's getting ready to open for business itself... Read More >> |
'Native' Ads Disrupt the Digital Advertising Model16 Nov 2012 Publishers are embracing "native" advertising formats that put a digital spin on print advertorials and "special advertising sections."... Read More >> |
5 Tips for Custom Publishers16 Nov 2012 Custom content should be a no-brainer business line for both publishers and advertising partners. For publishers, custom content is a viable revenue generator,... Read More >> |
Magazine and Digital Publishing Industry State of the Industry Survey Report Released16 Nov 2012 Key indications from Publishers Australia's state of the industry... Read More >> |
Publisher Swims Upstream with Print Launch and Acquisition Announcement16 Nov 2012 Business-to-business magazine publisher, Westwick-Farrow Media... Read More >> |
U.S. Web Ad Revenues Set Record08 Nov 2012 According to the IAB Internet Advertising Revenue Report by the Interactive Advertising Bureau and Pwc US, internet advertising revenues climbed to an all-time... Read More >> |
Penguin and Random House in Publishing Merger08 Nov 2012 Penguin and Random House, two major publishers, announced that they intend to combine operations. The merger announcement comes as publishers struggle to... Read More >> |
Media Disruptions are Changing Magazine Websites08 Nov 2012 Once seen as a repository for repackaged print stories, breaking news and incremental ad dollars, the... Read More >> |
Media Transformation – The Four Pillars08 Nov 2012 The print-vs.-digital debate seems almost trite by today's increasingly complex media landscape. Call it "digital first" if you want, but today's... Read More >> |
Mobile First and Tablet Focused – A Strategic Decision08 Nov 2012 When Atlantic Media's new business brand, debuted this week it intends to be a "mobile-first and tablet-focused model." It's a model that may... Read More >> |
Frankie shines at Australian Magazine Awards05 Nov 2012 Women's title Frankie has been awarded Magazine of the Year at the 2012 Australian Magazine Awards (AMAs) presented by Read More >> |
Magazine Publishers Relaunch MPA05 Nov 2012 The industry body for magazines, Magazine Publishers of Australia (MPA) made up of heavyweights Bauer Media Group (formerly ACP), Pacific Publications and... Read More >> |
ACP Magazines Now Rebrands as Bauer Media05 Nov 2012 ACP Magazines has rebranded as Bauer Media following the German company's recent multi-million dollar... Read More >> |
“The Old Days of Magazine Publishing Are Over”05 Nov 2012 The notion that print is dying is "naive," Condé Nast CEO Charles Townsend told an audience last week at the Paley Center for Media in... Read More >> |
Magazine Week Conference – 2 Weeks to Go05 Nov 2012 Australia's magazine publishers will be together at Australia's only dedicated Publishing conference presented by Read More >> |
Media Execs Bullish on Mobile and Tablets for Future Growth23 Oct 2012 CEOs within the media and entertainment industry are leaning on social media, as well as tablets and smartphones, to encourage growth and build customer... Read More >> |
The Week closes Australian edition23 Oct 2012 Current affairs magazine The Week has closed its Australian edition after four years of publishing.
|
Newsweek to End Print Edition, Is Writing on Wall for Newsweeklies?23 Oct 2012 For nearly 80 years, Newsweek was a fixture in American homes, and helped readers make sense of the prior week's news and hopefully, take a look forward.... Read More >> |
Three Approaches to iPad Publishing23 Oct 2012 It is exactly a year since the launch of Apple's iOS 5 and with it came Newsstand, an in-built app for the iPad and iPhone giving consumers empty shelves... Read More >> |
Changing Role of Media23 Oct 2012 As more sources of news start to go direct by posting their thoughts to their blogs, Twitter and Facebook pages, a journalist's role becomes more about... Read More >> |
ACP Magazines Launches on Google Play12 Oct 2012 ACP Magazines this week launched 17 of its titles in the new 'Magazines' tab on Google Play in Australia. |
How to Turn Social Media into Cash12 Oct 2012 In the age of social media, companies like Twitter, LinkedIn and Tumblr are attracting not just users but ad dollars too. The companies got together to... Read More >> |
Digital Accountability Begins Now12 Oct 2012 Digital marketing is awash in a never-ending array of "shiny new objects." Be it social listening tools, the "must have" app or the... Read More >> |
Why Earned and Owned Media Won’t Dethrone Paid12 Oct 2012 For all the talk of owned and earned media is social, the paid part isn't going anywhere.
Digital ad buying will never cede ground to social...
|
Mobile Ad Spend, Agencies Buy Lower05 Oct 2012 Mobile garners get just 1 per cent of U.S. ad dollars, although it accounts for 10 per cent of time spent. In response to that finding, the U.S. Mobile... Read More >> |
What Marketers Want From Media05 Oct 2012 Media companies have significant opportunities to help marketers generate leads through the marketing services they offer, according to a new U.S. study... Read More >> |
IAB Says Increased Online Govt Regulation is Dangerous05 Oct 2012 The Interactive Advertising Bureau's (IAB) head of regulatory affairs Samantha Yorke has argued that if the online industry doesn't improve self regulation... Read More >> |
Online Ad 'Viewability', Ironically, Less Viewable05 Oct 2012 At a time when the ad industry is lobbying publishers to disclose the "viewability" of their ads, publishers seem to be going in the opposite... Read More >> |
Curation Techniques, Types and Tips28 Sep 2012 News curators must collect, summarise, make sense, add value, attribute, link, intrigue and entice. Successful curation will make sense on its own if you... Read More >> |
3 reasons to embrace video28 Sep 2012 We all know that online video is engaging. And we're learning that video ads can be highly engaging as well. A study by MediaMind found that rich media... Read More >> |
Should You Publish on Pinterest28 Sep 2012 Digital pinboard and online photo sharing platform Pinterest made history in January when it clocked up 11.7 million unique users in America in one month.... Read More >> |
Publishers Should Create New Products to Attract Readers and Advertisers28 Sep 2012 Peo Strindlund vice president, sales Europe and Asia Pacific, Mag+, Sweden, gave publishers advice on how to publish a magazine app at the 3rd FIPP Asia... Read More >> |
Publishers Can Learn From Product Development21 Sep 2012 Publishers of magazines and other periodicals have seen their business models change from a sequential workflow with strong editorial and quality assurance... Read More >> |
Realview Launch Dynamic New Online Presence21 Sep 2012 Realview Technologies this week launched their new website www.realviewdigital.com which highlights... Read More >> |
Digital Director on Driving Revenue Online21 Sep 2012 Marcus Webb, international digital director, Time Out, UK, spoke to delegates at the 3rd Asia-Pacific Digital Magazine Media Conference currently being... Read More >> |
Finding the Right Mix for Online Revenue Models21 Sep 2012 Online ad inventories continue to increase exponentially, eroding CPM's and forcing publishers to look at alternative revenue streams. Many are even beginning... Read More >> |
Magazine Publishers of Australia Make a Comeback14 Sep 2012 After a couple of years of near inactivity Magazine Publishers of Australia (MPA) has announced the appointment of Robin Parkes as Executive Director. ...
|
Publishing Innovations That Could Boost Digital Business14 Sep 2012 Publishers continue to evolve beyond display advertising to fuel their digital brands. Startups and established media companies alike are experimenting... Read More >> |
3 e-commerce success stories14 Sep 2012 Despite an uncertain economy, e-commerce continues to grow. U.S. retail e-commerce sales surpassed $43 billion in the second quarter, up 15 percent year... Read More >> |
Apps bring new life to live events14 Sep 2012 Mobile apps are becoming popular tools for event marketers. Apps enable attendees to keep track of sessions, connect with one another, and provide real-time... Read More >> |
Can Tablet Commerce Help Publishers Break Free of the Magazine Paradigm?06 Sep 2012 As media companies plot out their tablet publishing strategies, support for online shopping must be front and centre in their thinking. The promising future... Read More >> |
New Tools Attempt to Quantify Pinterest ROI06 Sep 2012 A handful of consumer and enthusiast publishers have built strong followings on Pinterest, but measuring the impact of Pinterest activity - beyond referral... Read More >> |
Four New Tools to Help Monetise Publishing Content06 Sep 2012 We hear a lot about how publishers' new economic models require a lot "digital dimes" to compensate for the traditional dollars they used to rake... Read More >> |
New Paths to E-Commerce06 Sep 2012 E-commerce is hot, and not just for Cyber Monday retailers. Publishers are getting more aggressive with e-commerce plays that expand their digital revenue... Read More >> |
Advertisers Revise Ad Spend Forecast for 201229 Aug 2012 Growth in overall ad spend in 2012 has been revised down from 3.8 per cent in December 2011 to 1.3 per cent according to the Read More >> |
US Newsstand Magazines Slide29 Aug 2012 According to The Audit Bureau of Circulations, U.S. newsstand magazine sales fell nearly 10 per cent in the first half of 2012, a sign for publishers that... Read More >> |
3 Tactics for an Evolving Curation Strategy29 Aug 2012 Curating content from external sources is an important tool for resource-strapped editorial staffs that can no longer blanket their coverage areas with... Read More >> |
Social Media: Beyond Just Traffic Building29 Aug 2012 Having a presence and pushing content on social media platforms like Facebook, Twitter and LinkedIn has been both a big opportunity and a challenge for... Read More >> |
Publishers make digital strides, but cross-platform monetisation lags22 Aug 2012 Magazine brands are making important strides in various pockets of digital publishing - an engaging tablet edition, a compelling website, an extensive Facebook... Read More >> |
Are Tablet-Only Publications Dead?22 Aug 2012 Is there a future for tablet-only publications? The last few weeks have cast an ominous shadow over this niche industry following substantial staff cuts... Read More >> |
Allkotes 3D Breakthrough22 Aug 2012 Australia's leading innovator in print finishing, Allkotes, has gone 3D and there is no need for 3D glasses. This is just the starting point to create unique... Read More >> |
Publishers Australia 2012 Excellence Awards Lifts the Bar.22 Aug 2012 The Publishers Australia awards are back for their 16th year, highlighting and rewarding Australias most innovative, creative and successful magazines. |
Australian Publisher Takes Gold on World Stage22 Aug 2012 Brisbane-based The Magazine Publishing Company... Read More >> |
Adspend Half Day Conference Attracts Big Names09 Aug 2012 The 2012 Accountability in Ad Spend Conference will bring together advertisers, publishers, marketing... Read More >> |
Ad Spending on the Rise Globally09 Aug 2012 According to Nielsen's quarterly Global AdView Pulse report, spending on advertising is on the rise around the globe and across media types. TV, newspapers,... Read More >> |
Guiding Principles of Digital Advertising09 Aug 2012 Even in today's advanced digital age, advertisers and marketers continue to grapple with the ever-evolving digital ecosystem and how best to deliver effective... Read More >> |
Tablet Users Search for Speed09 Aug 2012 Five words sum up what a new survey says mobile users want from websites: "Give it to me faster."
|
Revealing Tablet Ad Format Study09 Aug 2012 New research by the UK's Internet Advertising Bureau (IAB) looks at consumer attitudes towards tablet advertising.
The 1,000 respondent study...
|
The Euro Crisis Is Your Business Problem, Too01 Aug 2012 WPP Chief Executive Martin Sorrell, soon to arrive in Australia, issued a wake-up call to those who think the debt crisis in Europe is an ignorable brushfire.... Read More >> |
Tablets to Lead Mobile Advertising In 201401 Aug 2012 A new report predicts that tablets will emerge as the primary platform for mobile ad revenue in the next two years as a result of their larger screen and... Read More >> |
Free News App Launch Expands Publisher Program01 Aug 2012 A free news app Zite announced the addition of nine new publisher sections to its Publisher Program. The app, which gathers content according to the user's... Read More >> |
Why Tablets Aren’t For Preserving the Printed Artefact01 Aug 2012 To many publishers, the iPad has looked like the cavalry coming over the hill - a last-minute rescue for a threatened industry. Surely this is no less than... Read More >> |
Tablets Providing New Ways to Make Money01 Aug 2012 Advertisers are finding that readers engage in much larger numbers with interactive ads on tablets than they do with web ads or display. And they are asking... Read More >> |
Will Publishers Survive?01 Aug 2012 The signs from the iPad patterns suggest that traditional publishers will metamorphose. The lines between different content genres - publishing, TV, web... Read More >> |
Building a Mobile Subscriber Base?18 Jul 2012 Most "mocial" (mobile/social/local) email conversations have been about the impact of social media and networks. Participants range from the misguided,... Read More >> |
Advertisers and Publishers Opportunities to Leverage Social Platforms18 Jul 2012 According to a recent media survey with 2012 social media spending at an estimated $4.8 billion (BIA/Kelsey), brands are looking for new ways to capture... Read More >> |
Inaccuracies at Core in Online Measurement Debate18 Jul 2012 Despite the introduction of Nielsen Online Ratings last year, Read More >> |
Supertemp Media Launches Senior Executive Expertise on a Limited Time Basis18 Jul 2012 Media Convergence Asia-Pacific has launched Supertemp Media, a new division created to respond to the urgent and growing need for senior media executives... Read More >> |
Vogue.com.au Aims at Being Number One Fashion News Source18 Jul 2012 The website of high-end fashion magazine Vogue Australia will have a fresh face from September as NewsLifeMedia makes "significant investment"... Read More >> |
Making a case for HTML5 investment12 Jul 2012 HTML5 promises to get publishers closer to digital media's Promised Land: create once, deliver everywhere. As deployments increase and the standard evolves,... Read More >> |
Social Networks and Blogs Provide Excellent Research Platform12 Jul 2012 The value of the time consumers spend online and on social networks and blogs continues to grow. 60 per cent of people who use three or more digital means... Read More >> |
Publishers' Online Piracy Rip Off12 Jul 2012 With mobile devices, magazines have more ways than ever to distribute their content-and more ways of getting ripped off.
|
‘Friending’ magazines and advertisers12 Jul 2012 "Friending" is considered a relatively new media concept. With the rise of social networks, traditionally the magazine medium's essential strength... Read More >> |
New Research Reveals Power of Magazine Advertising12 Jul 2012 New research has found that magazines drive consumers towards purchase, are highly engaging and trusted, and are the medium most likely to hold consumers'... Read More >> |
Splitting News Corp Means Shoring up Print Ops12 Jul 2012 News Corp.'s decision to throw its publishing operations under the bus in a division of assets is a shortsighted effort to pacify shareholders disgruntled... Read More >> |
Mobile Should Lead in Digital Strategy, Not Follow06 Jul 2012 Hearst in the USA has just released stats about mobile traffic across its web properties which can act as a good pointer as to where mobile fits into your... Read More >> |
Five Leadership Roles for a 'Digital First' Strategy06 Jul 2012 As the 'digital first' mindset gains momentum across the publishing industry, media companies continue to alter their organisational structures to accommodate... Read More >> |
Four Key Benchmarks for Print to Digital Transformation06 Jul 2012 The print-vs.-digital debate seems almost trite by today's increasingly complex media landscape. Call it "digital first" if you want, but today's... Read More >> |
Google Aps for all at Fairfax Media06 Jul 2012 Fairfax Media today announced this week it will provide all employees with access to Google's world-class collaboration and productivity tools, Google Apps... Read More >> |
Mobile Marketing Uptake Slow But Sure06 Jul 2012 According to a new survey conducted reflecting the attitudes of business leaders in regards to mobile marketing adoption, budgets, techniques, challenges,... Read More >> |
2012 Adspend Conference to Tackle Big Issues for Print and Digital Media27 Jun 2012 Maxus chief executive David Gaines will open proceedings at the second Accountability in Ad Spend conference to be held in August at the Sydney Convention... Read More >> |
2012 the Year of the Great Publishing Migration27 Jun 2012 2012 is going to be the year of the publishing industry's great migration. The digital push that began in 2010 with the launch of the iPad and gained momentum... Read More >> |
Top 100 Advertisers Boost Ad Spending but Not In Traditional Media27 Jun 2012 The 100 biggest advertisers boosted 2011 total U.S. ad spending by 4.8 per cent. But you wouldn't know spending was on the rise if you looked only at last... Read More >> |
Global Ad-Spend Growth Slows27 Jun 2012 In ad-spending forecasts from ZenithOptimedia and MagnaGlobal, fears related to Spain's weakening economy sunk predictions for the Eurozone and overall... Read More >> |
Google Now a $2 Billion Advertiser27 Jun 2012 The titan of search last year doubled its global ad and promotion spending to $1.5 billion. Factor in 2011 ad spending for just-acquired Motorola Mobility... Read More >> |
IPS Kicking Goals in Magazine Retail Distribution19 Jun 2012 IPS, the newest addition to retail distribution competing with Network Services and Gordon & Gotch have received the thumbs up from Newsagency owners.... Read More >> |
Audit Bureaux Reaches Out to PR Industry with New Partnership19 Jun 2012 Public relations and marketing professionals will have easy access to the audited circulation data of newspaper and magazine print publications, thanks... Read More >> |
4 ways to mobilise your content19 Jun 2012 In its just released Outlook report on the media and entertainment industry, PwC notes that the number of mobile Internet subscribers will more than double... Read More >> |
Sales Reps Improve Odds of Returned Sales Calls19 Jun 2012 The results of a new study presented in the Value of Connections infographic, released by Reachable, reveal that personal connections can increase the likelihood... Read More >> |
Apple's Biggest Threat in Mobile Ad Space? Amazon19 Jun 2012 Apple's biggest competitor in the mobile-ad space is turning out to be Amazon, with its fast-growing Kindle device and a burgeoning mobile-ad offering.... Read More >> |
New Postage Weight Breaks to Negatively Impact Some However Could Benefit Others30 May 2012 It's now official. A letter from Australia Post dated 28th May and linked to this article has confirmed that... Read More >> |
Publisher Launches Agency Model To Assist Brands Create Their Own Content Sites.30 May 2012 The Huffington Post is expanding the way it works with... Read More >> |
Facebook Launches App Store, Chasing iPhone Success30 May 2012 Facebook says it is launching an app store that will allow people to get access to social apps on the network .The company is hoping that the new app store... Read More >> |
Tablet Publishing: Leveraging Tap, Swipe and Scroll30 May 2012 Publishers continue to experiment with ways to turn touch-screen functionality into a better user experience for their tablet editions.
|
Publisher Allows Readers Post to Pinterest from Print30 May 2012 House Beautiful magazine is letting users post photos from its print edition directly to Pinterest using smartphone apps, the latest effort by a magazine... Read More >> |
Social Media and the Billion-Dollar Question30 May 2012 The Facebook IPO has ignited a predictable frenzy. According to the Harvard Business Review it's certainly true that social media have profoundly changed... Read More >> |
Four Ways to Monetise Apps (other than display advertising)24 May 2012 The forecasts show plenty of money pouring into mobile advertising. But there's still a big gap between the percentage of ad spend marketers are devoting... Read More >> |
Print-to-digital journey: Paywall Works for Times24 May 2012 The U.S. Audit Bureau of Circulations' latest semi-annual FAS-FAX report, signals an important recalibration in media companies' shift from print to digital... Read More >> |
Facebook Launches $38 per Share Float and Now Hovers at Around $3024 May 2012 Following the Facebook IPO launch on Friday, Experian Hitwise has provided an updated post based on US data showing the impact Facebook has online with... Read More >> |
Sponsors Back New AFR's iPad App24 May 2012 Fairfax's new iPad app for the Australian Financial Review will give existing subscribers free access, with launch sponsors including Commonwealth Bank... Read More >> |
Launch of Free Mailing Service Facility Aimed to Reduce Postage Costs24 May 2012 With many publishers struggling and increasingly embracing digital strategies basing their offerings on... Read More >> |
Digital Nation Launches New Training and Education Brand24 May 2012 Building on the 4 years of running the highly successful series on Digital Project Management, Digital Content Business and Commercialising Video, Digital... Read More >> |
Cross-platform content: The new imperative18 May 2012 This post is adapted from a presentation given at the 2011 CDS-Global Management Advisory Board meeting, which included executives from Hearst, Conde Nast... Read More >> |
Men's Mags Circulation Slide Whilst Women’s Mags Mixed18 May 2012 Weekly magazines saw print circulation slide 6.2 per cent in the March quarter, with men's publications performing poorly, while weekly women's titles experienced... Read More >> |
How Will Facebook Spend Its IPO Cash18 May 2012 Facebook is expected to go public tomorrow and Mark Zuckerberg is already getting an earful from Wall Street about what he needs to do to boost earnings... Read More >> |
Digital Challenges, But Traditional Rates with Agencies18 May 2012 According to a new Strata quarterly survey of leading agencies, the advertising economy is positive and appears to be back to a new normal. The study found... Read More >> |
HTML5 trumps native iPad apps for some publishers18 May 2012 Apple boasts that it now has 200,000 native iPad apps in the iTunes App Store, but not everyone's jumping on the bandwagon. For a variety of technical and... Read More >> |
What's holding back tablet advertising?18 May 2012 Tablet ownership continues to grow rapidly, and many publishers remain convinced that tablets hold the keys to their digital futures. But tablet-specific,... Read More >> |
Fairfax Brings Print to Life with New Launch18 May 2012 Fairfax Metro Media has today launched AirLink*, ground-breaking... Read More >> |
Network Digital Solutions and Oomph Partner in Digital Initiative10 May 2012 Network Digital Solutions, the digital services arm of Read More >> |
Publishers Embrace New Digital Reporting Rules10 May 2012 Weekly magazines and Metropolitan and regional newspapers are among the first to report sales of their digital media offerings, the Read More >> |
Creating a Successful Cross Platform Business10 May 2012 Media companies are being asked to get more out of their content development efforts as they extend and enhance their publications and brands across a broader... Read More >> |
Advertising Revenue Surges 19 per cent in Online10 May 2012 Online advertising continued its upward trajectory as the first quarter of 2012 grew 19 per cent year-on-year to $713 million, with the industry on track... Read More >> |
Advertisers Want More Data on Escalating Tablet Readership10 May 2012 Publishers and advertisers are scrambling to keep up with the surge of interest in tablet computers and digital publications designed for them -- and big... Read More >> |
Time Nabs Magazine of the Year in U.S.10 May 2012 The National Magazine Award winners were announced and honored last week and while there were some familiar faces taking home the elephant statues, or "ellies,"... Read More >> |
Allkotes Provide Publishers Magazine Marketing Edge03 May 2012 Australia's leading laminating company is expanding its range of Special Effects, Laminating and Coating side of the business which is building strong demand... Read More >> |
Media and the Three Rs of Modern Marketing03 May 2012 In these days of new media with supposed consumer-centricity, the consumer having control and brands letting go, you'd be forgiven for thinking that we'd... Read More >> |
App Strategies Work03 May 2012 The president of National Geographic publishing and digital media says the National Geographic app is benefitting from several factors which include actively... Read More >> |
Tablet Interaction – Survey Results03 May 2012 Nielsen in the USA has published part two of its tablet study, which breaks it all down by demographic. It's last study found that 45 per cent of US tablet... Read More >> |
Accountability in AdSpend Conference 2012 Going Forward03 May 2012 Following last weeks announcement of this half day conference...
|
Google to Focus Ad Strategy on Mobile26 Apr 2012 Mobile is quickly becoming the "social spine" to advertising strategies, with Google+, supporting Gmail, YouTube, Wallet and other applications.... Read More >> |
Facebook now an Advertising Business26 Apr 2012 Facebook is now an advertising business. Like a lot of ad businesses, Facebook advertising sales slowed from the fourth quarter of last year -- which includes... Read More >> |
Click-Through Rates Matter Little and Maybe Even Less with Online Ads26 Apr 2012 We already know that click-through rates on online display ads are abysmal. Now a study from the startup Pretarget and ComScore revealed that even when... Read More >> |
Facebook Redefining the Advertising and Monetising Model for Mobile26 Apr 2012 Facebook's developing social search framework will be a catalyst for redefining advertising and monetising mobile, unleashing a torrent of new revenue and... Read More >> |
Media Buyers to Engage with Publishers26 Apr 2012 A special half day conference, Accountability in Ad Spend... Read More >> |
Nextmedia Acquires ACP Magazines19 Apr 2012 Nextmedia this week announced that it has acquired Inside Cricket... Read More >> |
Mixed Results for Media Ad Spend19 Apr 2012 Overall media agency ad spend fell 0.6 per cent in March compared to the same time last year, with outdoor suffering a surprising 7.4 per cent decline. |
High Reach for Newspapers' Digital Ads19 Apr 2012 Consumers who read digital newspaper content respond to digital advertising as well, according to a new survey Newspapers have a wide digital reach, with... Read More >> |
Fairfax Media Exploits Digital as the Newspaper Saviour19 Apr 2012 Fairfax Media's metropolitan masthead newspapers were last... Read More >> |
Gen Y Dissected: Six Types Of Millennials19 Apr 2012 Mountains of research can attest to what experts say Gen Y has in common, from passion for the environment to tech love. But new research from the Boston... Read More >> |
Social Networkers are Changing the Face of Media19 Apr 2012 According to a new study, social networkers, a giant swath of online users, represent the changing face of the Web and media at large. There are now 146... Read More >> |
Advertisers Recycle Print Ads for Tablets12 Apr 2012 With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it's clear that magazine publishers are counting... Read More >> |
Australia's first luxury travel trade e-news Launched12 Apr 2012 To fill a void of high quality information for the travel industry on luxury travel experiences, including those for the luxury family market, and to meet... Read More >> |
Video and Social Marketing Drive Content Marketing12 Apr 2012 According to a recent State of Content Marketing 2012 report, content marketing continues to be one of the rising stars of the online marketing world as... Read More >> |
Publisher-backed venture starts digital newsstand12 Apr 2012 A venture founded by five leading U.S. publishers launched a digital newsstand for tablet devices featuring 32 magazines including Elle, Sports Illustrated... Read More >> |
Morrison Media Closes Four Titles and Launches Two12 Apr 2012 Morrison Media, the publisher of popular woman's magazine Frankie, has closed and launched a number of magazines as part of a strategic review.
|
How We Use Our Mobiles and iPads12 Apr 2012 Context is everything. Some mobile habits overlap, but there are significant differences in how consumers use their tablets and smartphones which marketers... Read More >> |
Optimising and Measuring Online Campaigns04 Apr 2012 According to recent research among senior decision makers in digital marketing agencies, 68 per cent viewed conversion rates as either extremely or very... Read More >> |
Global Executives Insatiable Media Users04 Apr 2012 According Decision Dynamics online survey, global executives at any given time of day, are using multiple forms of media, both traditional and new, to...
|
iPad Boosts Apple’s Newsstand Sales04 Apr 2012 According to a report by Distimo, an analytics firm that tracks and compiles app store data, Apple's Newsstand feature has become a significant source of... Read More >> |
YouTube Takes New Advertising Model04 Apr 2012 YouTube is pioneering a new ad model to support its batch of video channels-selling sponsorships rather than TV-style demographics. Ballpark value for the... Read More >> |
Magazines Capitalising on Pinterest04 Apr 2012 Last month, digital executives from Hearst's 20 or so titles were summoned for an important meeting at the company's Manhattan headquarters.
|
3 Targeting Tactics to Drive Online Revenue04 Apr 2012 For premium publishers, the key to sustainable growth lies in how well they can monetise their audience through advertisers or direct reader revenue. Increasingly,... Read More >> |
Publishers cite tablets as top tech priority28 Mar 2012 Publishers are making tablets a top priority when it comes to technology development this year. About 60 per cent of B2B and B2C publishers cited tablets,... Read More >> |
Publishing Conference Shows Tablets Dominate Whilst Publishers Adapt28 Mar 2012 Eleven percent of the total U.S. population used iPads and various other tablet devices last year. By 2014, that percentage is estimated to rise to 27.7... Read More >> |
Millennial Tablet Owners – 21 Facts28 Mar 2012 Once again, Apple had everyone all a-flutter last week with the announcement of the "resolutionary" new iPad. Given all the additional focus on... Read More >> |
Magazine Ad Page Volumes Drop28 Mar 2012 Ad page volumes for magazines saw a 4 per cent drop in the 12 months to December as a result of continued woes in the retail sector, according to Read More >> |
New ABC digital sales Rules redefine media reporting in Australia28 Mar 2012 Members of the Audit Bureau of Circulations (ABC) this... Read More >> |
PMP’s Gordon and Gotch Launches Digital Publishing Solutions28 Mar 2012 Gordon and Gotch, the largest and oldest Australian... Read More >> |
Reed Business Information up for Sale21 Mar 2012 Reed Business Information, one of the largest business... Read More >> |
The Australian’s Paywall Exceeds Targets21 Mar 2012 Since launching a paywall last October, The Australian has attracted... Read More >> |
LinkedIn Exceeds 3 Million Aussie Members21 Mar 2012 LinkedIn which has globally grown to more than 150 million members worldwide in February has now passed three million Australian members, and has opened... Read More >> |
Australia Post Faces Competition from the “Digital Letterbox”21 Mar 2012 Rivals Salmat and Computershare have stolen a march on Australia Post... Read More >> |
Apple's new iPad: The Publishers Perspective21 Mar 2012 Since the iPad's initial release in April 2010, the impact of Apple's tablet on digital publishing - and the consumer electronics industry as a whole -... Read More >> |
Women’s Running Magazine Launches14 Mar 2012 Run for Your Life Publishing announces the launch of Women's Running, a magazine that takes women from their first tentative step into the world of running... Read More >> |
Advertising Overload Can Be Digital Suicide14 Mar 2012 The findings on a range of digital advertising issues in the 2012 Digital Advertising Attitudes Report, polling adults aged 18+, show that 27 per cent of... Read More >> |
Europe Tops U.S. In Global Ad Spend Growth In 201214 Mar 2012 Following 3.8 per cent growth in 2011, global advertising spending is expected to grow by 4.9 per cent in 2012 to $465.5 billion, according to the latest... Read More >> |
Innovations in Magazine Media World Report Released14 Mar 2012 Digital developments are at the fore, with a major focus on how advertisers and media owners are breaking new ground together, including the emergence of... Read More >> |
Pay Wall Could Bring Earnings of $100M Annually for NYT14 Mar 2012 The New York Times Company could eventually see revenue from the online pay wall at NYTimes.com grow to $100 million per year, according to Barclays Capital,... Read More >> |
Search Engines, Aggregators to Pay Publishers14 Mar 2012 The ruling German coalition has agreed to start work on a law that will require Google and other search engines as well as content aggregators to pay publishers... Read More >> |
iPad Strategy Defined by Metrics07 Mar 2012 Many more people will download a magazine app than will buy it. While sources of traffic are a major factor, the in-app storefront, preview issue and pricing... Read More >> |
Facebook Performance Measured07 Mar 2012 According to a recent post by Experian Hitwise, Facebook.com captures one in every eleven Internet visits in the US.
|
Major Publishing Project Launches07 Mar 2012 The first issue of Naturally Australia magazine, published by Roxby... Read More >> |
The Herald-Sun to Launch Online Freemium Subscription Model07 Mar 2012 News Limited's The Herald-Sun has unveiled the details... Read More >> |
Study Finds U.S. Newspapers Struggling to Find Digital Revenue07 Mar 2012 With the Herald Sun revealing its new online subscription model, newspapers in the US aren't having much luck in finding new revenue models for... Read More >> |
Fairfax Targets Advertisers with Women’s Audience07 Mar 2012 Fairfax is aiming to consolidate its leading position in... Read More >> |
New GM for Publishers Australia29 Feb 2012 Less than a week after leaving his longstanding MD role at Publishers... Read More >> |
Email Newsletters Convert Best for B2B; Sales Emails for B2C29 Feb 2012 Results from a survey released this month, conclude that lead generation category, benchmarks are significantly higher for B2B than B2C companies for newsletter... Read More >> |
U.S. Leading Global Ad Recovery: Data Shows Europe, Asia Stabilising29 Feb 2012 America appears to be leading a turnaround in the global ad economy. The development is ironic because some economists believe the U.S. triggered the ad... Read More >> |
4 Ways to Monetise Apps29 Feb 2012 The forecasts show plenty of money pouring into mobile advertising. But there's still a big gap between the percentage of ad spend marketers are devoting... Read More >> |
Grow iPad app subscriptions. Start Bundling.29 Feb 2012 Today's iPad magazine enthusiast is defined as someone who buys a magazine app twice a month and purchases an average of three apps per transaction and... Read More >> |
Mobile & Social Media Revenue Accelerates23 Feb 2012 By 2016, U.S. mobile and social media is expected to account for nearly 10 per cent of total communications revenue ($1.4 trillion), growing about 20 times... Read More >> |
ACP Magazines on the Block?23 Feb 2012 Focus is on CVC Asia Pacific who are rumoured to be considering offers for the sale of the Read More >> |
Creative Folks MD Steps Down23 Feb 2012 Creative Folks Pty Ltd today announced the departure of its Managing Director and cofounder, Matthew Green.
|
NZ online ad spend up 25 per cent23 Feb 2012 Online advertising spend in New Zealand increased by almost 25 per cent in 2011 to NZ$328.11m with the biggest growth coming from search and directories.... Read More >> |
B&T Extends Brand with Online Launch23 Feb 2012 Inside Marketing, a weekly digital newsletter from Reed Business hit the market this week. Its self declared mandate aims to provide updates of the most... Read More >> |
2012 the Focus on Mobile Content23 Feb 2012 As publishers are quickly realizing, the digital conversion does not end with tablet-ready editions. 2011 was deemed "the second year of the iPad,"... Read More >> |
Tablets Helping Publishers Sell Back Issues15 Feb 2012 Good news for publishers when Apple launched the tablet, single copies were the only way most magazines were available. Because single issues usually were... Read More >> |
A Case for Premium Content15 Feb 2012 Premium content is making a comeback. The signs are appearing with more frequency, across tablets, video and web.
|
iPad App Subscriptions Grown Through Bundling15 Feb 2012 Today's iPad magazine enthusiast is someone who buys a magazine app twice a month, purchases an average of three apps per transaction and spends more than... Read More >> |
Global Brand advertising online tipped to rise 50 per cent15 Feb 2012 Brand advertising online is tipped to grow 50 per cent globally in the coming year to total $20bn, at a faster rate than either traditional advertising... Read More >> |
Five ways mobile can benefit publishers15 Feb 2012 We hear a lot of predictions for what the "next big thing" in mobile will be, usually from a consumer perspective. But what about mobile's effect... Read More >> |
Tablets Attract Magazine Readers15 Feb 2012 New research composed exclusively of Tablet and eReader owners, reveals that male Tablet owners are particularly interested in reading digital magazines... Read More >> |
2012 the Year of Selling the Quality of Your Brand09 Feb 2012 2012 will be the year of audience development. Not for publishers, but for brands.
|
Magazine Media Embrace Mobile Action Codes - Top 100 Mags Last Year09 Feb 2012 Mobile action codes, which include 2D barcodes, QR codes, Microsoft Tags and watermarks, have seen a tremendous uptake in magazine media in the last year.... Read More >> |
Australian Advertisers Expect Adspend to Increase in 201209 Feb 2012 Australia's leading advertisers are predicting main media ad spend to increase by 3.8 per cent in 2012, but media agency executives are far less optimistic... Read More >> |
What's Holding Back Tablet Advertising?09 Feb 2012 Tablet ownership continues to grow rapidly, and many publishers remain convinced that tablets hold the keys to their digital futures. But tablet-specific,... Read More >> |
US Postal Service Crisis09 Feb 2012 The United States Postal Service is teetering at the edge of collapse, as reported in industry publication Folio, and magazine publishers-almost completely... Read More >> |
5 Driving Forces for Media Change In 201202 Feb 2012 As recent studies conducted by IBM and others have established, global marketing organizations in general and CMOs in particular continue to feel both underprepared... Read More >> |
Publishers Australia Search for GM02 Feb 2012 With an expanded brief following a successful 2011 which witnessed a major conference and a sell out awards night, Read More >> |
Google to Create Detailed User Profiles02 Feb 2012 Google sent shock waves through the Web last week with its announcement that it intends to revise its privacy policy to enable it to create more comprehensive... Read More >> |
App Development Strategies for Small to Medium-Sized Publishers02 Feb 2012 Keeping pace with the dramatic changes on the smartphone and tablet front is no small feat for any publisher, but doing so presents a particular challenge... Read More >> |
Data Steers Tablet Editions for Publishers02 Feb 2012 Enabled by more sophisticated analytics, publishers are gaining a steady stream of information about how tablet users consume content in digital publications.... Read More >> |
Who Owns Tweets? The Legal Minefield Explained02 Feb 2012 For a company, the response to the question is, ensure that employee handbooks, employee contracts; and/or contractor agreements that: all media created... Read More >> |
You Tubes Top Ad Content for 201122 Dec 2011 When YouTube came along in 2005 and brought with it the notion that ads can be great content that earn their way onto screens of all types, spread by consumers... Read More >> |
Apple's Newsstand Boost for Magazine Publishing15 Dec 2011 In the 3 weeks since Apple launched its Newsstand for the iPad and iPhone, many publishers are reporting spikes in sales of their digital editions. |
Publishers Target Non-Traditional Digital Revenue Streams15 Dec 2011 "Diversification" was a big buzzword among publishers speaking at the Publishing Business Conference & Expo in New York. While the... Read More >> |
Fairfax Planning to Integrate Radio and Website with Print15 Dec 2011 Fairfax Media chief executive Greg Hywood has made a spirited... Read More >> |
Publishers Data Gathering to Assist Revenue Generation15 Dec 2011 Fairfax Media will launch a raft of new features and functionalities... Read More >> |
Mobile Website Launches to Protect Advertiser Dollars15 Dec 2011 The Audit Bureaux of Australia (ABA) has launched...
|
Explosion of Mobile Advertising01 Dec 2011 According to a new US based report taking an in-depth look at the mobile advertising landscape; brands are spending more, and trying a variety of things... Read More >> |
Digital Trends01 Dec 2011 Changes in the digital world of marketing are fast and furious. It can be challenging to know which online trends are important and which are nothing but... Read More >> |
Financial Review Paywall Price Drop01 Dec 2011 With The Australian facing a drop in online traffic due to its recently... Read More >> |
Magazines Pull Back on Tablet Add Ons01 Dec 2011 When the iPad launched, publishers rushed to shovel expensive rich-media features into their magazine tablet editions. But now, having to create editions... Read More >> |
Branded Content Study in US Supports Australian Research01 Dec 2011 According to a study conducted by the Custom Content Council and the branded content newsletter ContentWise,... Read More >> |
B2B Exhibitions Build Brands01 Dec 2011 According to a new study and presentation from The Centre for Exhibition Industry Research (CEIR), four out of 10 executives indicate they are participating... Read More >> |
New Reporting Standards for CAB Audited Exhibitions24 Nov 2011 A new CAB Exhibition Audit Reporting Standard (EARS)... Read More >> |
Online Traffic Drop Hits The Australian24 Nov 2011 The Australian's online traffic has dropped by nearly 40 per cent... Read More >> |
News Mags Launched NewsLife Media24 Nov 2011 News Limited's magazine division has launched a new brand... Read More >> |
iPads On Jetstar Flights24 Nov 2011 A deal struck with ACP Magazines witnessed 24 people with a star on their tray tables having been given the chance to try one of the iPads that Jetstar... Read More >> |
ACP to Launch New Magazines in Joint Venture with US Hearst Corp24 Nov 2011 Two new women's titles - Elle and Women's Fitness will launch into the Australian magazine market in a joint venture between publishing... Read More >> |
Australian Custom Magazines Release Measurement Research24 Nov 2011 In just two decades the media landscape has become hugely fragmented, its four key bastions - newspapers, TV, radio and mass market consumer magazines -... Read More >> |
Print Goes Mobile17 Nov 2011 According to a survey published by the Audit Bureau of Circulations. 85 per cent of the magazines and newspapers in the U.S. and Canada currently offer... Read More >> |
Trends for 2012: Cord Cutting, Tablets Go Mass Market, Twitter Takes Over17 Nov 2011 Some significant shifts are taking place with youth culture and media trends whereby Gen Y attitudes and habits will have an impact going into 2012 and... Read More >> |
Magazine Awards of Excellence Unite Publishing Bodies17 Nov 2011 Over 500 magazine professionals celebrated the best in their industry at the first joint 2011 Excellence Awards event featuring Publishers Australia and... Read More >> |
Online Giants Collaborate to Sell 'Premium' Ads17 Nov 2011 AOL, Microsoft, and Yahoo officially announced a rumoured partnership this week, one that would allow advertisers to buy inventory from all the three companies. |
Major Move in US Supports Print Product17 Nov 2011 In an endorsement of the would-be flailing industry, one of the most powerful and wealthy brands in media is entering the print game. Even with billions... Read More >> |
Publisher Set To Unveil Private Ad Exchange17 Nov 2011 The assault on third-party ad networks continues. On Tuesday, Conde Nast, publisher of magazines such as The New Yorker and Vanity Fair, is launching a... Read More >> |
Tablet Readers Research Flags News as Main Driver09 Nov 2011 According to a study conducted by the Pew Research Center in collaboration with The Economist Group, 77 per cent of tablet owners use their tablet every... Read More >> |
Matt Handbury in pitch for ACP Magazines09 Nov 2011 Matt Handbury, nephew of Rupert Murdoch, is keen to get back into the magazine publishing arena with particular interest in Nine Entertainment's Read More >> |
Vogue wins Magazine of the Year09 Nov 2011 Vogue Australia has been named Magazine of the Year at the Australian... Read More >> |
The Maggies Awards 201109 Nov 2011 Woman's Day (April 4, 2011 issue) has beaten off fierce competition to... Read More >> |
mediaIDEAS dataPoint: App Store and Android Market Data09 Nov 2011 This week's mediaIDEAS dataPoint chart shows app store and android market activity for the month of October 2011.
|
Ninemsn to Launch New Advertising Exchange09 Nov 2011 Microsoft and Nine Entertainment Co. have announced... Read More >> |
Online Advertising Networks Release First Adspend Report03 Nov 2011 Internet Advertising Sales Houses of Australia (IASH Australia) have released the first report on online advertising spend in Australia covered by its online... Read More >> |
Dynamic New Model Needed To Optimise Ad Role in Social Media03 Nov 2011 According to new research, "Campaigns to Capabilities: Social Media and Marketing 2011," social media plays an expanding role in advertising and... Read More >> |
Magazine Week Conference03 Nov 2011 The Magazine Week Conference, to be held in Sydney next week, a joint... Read More >> |
Advertisers and Planners Seek Collaboration for a Digital Video Advertising03 Nov 2011 A recent study conducted by Advertiser Perceptions, found that spending on Digital Video Advertising (DVA) is expected to increase by 25 per cent in the... Read More >> |
Magazine iPad apps Global Report03 Nov 2011 Magazine and newspaper apps' quality seems to be the most important factor in their success with consumers, according to the first annual "The State... Read More >> |
Print Publishers Join YouTube’s New Channel Providers03 Nov 2011 A number of established print publishers have joined all the celebrities and web natives programming YouTube's 100 new high-polish, high-stakes original-content... Read More >> |
The Australian Launches Paywall25 Oct 2011 News Limited is rolling out a freemium model, paywall for |
Study Reveals iPad the Most Popular Device at Home25 Oct 2011 The first international study into the use of the iPad has been carried out. Users were surveyed in six European countries and the results show that while... Read More >> |
Tablets, Tablets and More Tablets25 Oct 2011 In the last couple of weeks we've seen: the launch of Amazon's Kindle Fire; speculation about a next-generation iPad; rumors about the demise of RIM's BlackBerry... Read More >> |
Rugby World Cup - The Mobile Digital Hit of 201125 Oct 2011 Rugby World Cup 2011's comprehensive digital strategy and delivery has been given the thumbs up by fans from around the globe, hungry to immerse themselves... Read More >> |
Advertising Agency Rep to Lead New CAB Board25 Oct 2011 The Circulations Audit Board (CAB) highlighted the importance... Read More >> |
New Methodology for Social Media Customer Intelligence25 Oct 2011 Mining and understanding customer feedback creates a powerful lens into the customer experience. The problem, however, is that while many brands are listening... Read More >> |
Google's Quest for Publishers High Quality Content19 Oct 2011 For years, Google has been saying its mission is to index the world's content, however publishers have struggled with understanding how their legacy content,... Read More >> |
Apple Unveils Australian Titles on Newsstand Platform19 Oct 2011 The launch of Apple's digital publishing platform iOS5 Newsstand signals a new focus and support for publishers taking their content to the iPad and features... Read More >> |
Print Scores Well Online19 Oct 2011 The top seven print media websites account for more than 40 per cent of Australian internet traffic to all newspaper and magazine sites, an analysis of... Read More >> |
International Experts Head to Sydney for Next Months Magazine Week19 Oct 2011 The ‘science of economy' presented by guest speaker Kenneth Pecca, to major US magazines has saved more than US$16million annually. The secret lies... Read More >> |
Social Media and Tablets Hot Topics at International Publishing Conference19 Oct 2011 Ralph Büchi, head of the international division, Axel Springer, Germany, said that young readers and users will change the reader behaviour for the... Read More >> |
Australian Ad Network Expands into US19 Oct 2011 Australian vertical advertising network operator The Ad Network has expanded its Real Estate Ad Network globally through its entry into the US market. |
Ten and News Ltd View Strategic Partnership11 Oct 2011 The Ten Network's integrated sales arm Ten Connect has added Read More >> |
Magazine Week Attracts Brightest Publishing Minds to Sydney11 Oct 2011 Global publishing leaders will converge on Sydney in November for the inaugural Magazine Week, presented by the industry's two peak bodies: Read More >> |
ZenithOptimedia Adspend Forecasts 2013 Announced11 Oct 2011 Despite the stock market's double digit drop in the last quarter, ZenithOptimedia is projecting a 2.2 per cent increase in advertising for 2011, up from... Read More >> |
Media Convergence Launches New Media Products into Asia11 Oct 2011 Sydney based media management and advisory company, Media Convergence Asia-Pacific, announced it is entering the Indonesian market in a joint-venture with... Read More >> |
Advertising Agency Representative to Lead New CAB Board11 Oct 2011 The Circulations Audit Board (CAB) highlighted the...
|
Print Publications Capitalise on Cross Platform Initiatives30 Sep 2011 Australian publishing media websites aligned to print publications account for more than 40 per cent of Australian internet traffic to all newspaper and... Read More >> |
Fairfax Launches Creative Solutions Team30 Sep 2011 Farifax Media has launched a new team called fx, a strategic...
|
Google Stirs Competitors for Advertising Sales Competition30 Sep 2011 Yahoo!, AOL and Microsoft are reported to be working together to sell advertising inventory on each other's sites in an attempt to increase their competitiveness... Read More >> |
Magazine Newsstand Sales Halved Over Past Decade30 Sep 2011 The combined newsstand sales of 68 major American magazines declined by nearly half from 2001-2011, according to an analysis of Audit Bureau of Circulations... Read More >> |
New Data Highlights Tablet Use30 Sep 2011 New data from Google shows a dramatic spike in tablet use during the evening. supporting the theory that people break out their iPads while sitting on the... Read More >> |
Gordon and Gotch Launch Online Magazine Store30 Sep 2011 Gordon and Gotch Australia, has launched an... Read More >> |
Telstra Revamps Digital Advertising Business08 Sep 2011 Telstra has taken the wraps off its new digital advertising business after transferring Sensis Digital Media into Telstra and merging them with Telstra... Read More >> |
Business Dollars to Shift from Traditional to Emerging Media by 201508 Sep 2011 A new report says small- and medium-sized businesses will continue to shift marketing dollars away from traditional outlets to more measured and emerging... Read More >> |
Magazine Week Aims High in November08 Sep 2011 According to the organisational body, Publishers Australia,... Read More >> |
New Men’s Mag Launched08 Sep 2011 A general interest men's magazine pitched at the average Aussie bloke has launched with the tagline of Inside the World's Best Garages, Sheds and Mancaves. |
Magazine Publishers Association Kicks off Ad Campaign08 Sep 2011 The big name magazine publishers have joined forces and this week launched a new print marketing campaign to highlight the continuing value for advertisers... Read More >> |
The Changing Media Ad Landscape, 1980-2011 Winners and Losers08 Sep 2011 Anyone who follows the media business cannot fail to be impressed by how much -- and how fast -- the media landscape has changed in recent decades. In addition... Read More >> |
B2B Twitter Tips25 Aug 2011 How can B2B journalists and publications tune up their Twitter feeds? Emedia Vitals gathered some tips from the B2B Twitterer of the Year for Business Journalism. |
Content Offers Publishers Opportunity25 Aug 2011 The changes in the media landscape are vast, and poised to permanently disrupt traditional marketing practices. The onslaught of media, including video,... Read More >> |
Tablets and E Readers – The Bright Lights for Publishers25 Aug 2011 Demand for print media is rapidly declining, digital pundits assure us -- but don't take their word for it: paper manufacturers also see the handwriting... Read More >> |
Tablet Ownership Booms for Marketers25 Aug 2011 According to a new report by Forrester Research, in partnership with Bizrate Insights, the number of Americans owning tablet devices is forecast to increase... Read More >> |
Print Post Forum Raises Issues25 Aug 2011 As reported in recent issues of Publishing Edge, Australia's largest servicer of print post, Read More >> |
China Set to Become Second Largest Global Ad Market25 Aug 2011 Advertising in China, still developing compared to countries like the US and Japan, is beginning to catch up to the demand of consumer-facing companies... Read More >> |
Media Buyers Warned on Misrepresentation of Figures18 Aug 2011 The Audit Bureaux of Australia is warning media buyers... Read More >> |
CAB Campaign Aimed at Advertisers18 Aug 2011 The Circulations Audit Board has launched its biggest-ever... Read More >> |
Agency Bookings Down as Growth Forecast Revised18 Aug 2011 Media agency bookings have slid 1.8 per cent in the month of July, further fuelling fears of another recession in the US, according to new data.
|
LinkedIn Booms in Depressed Market18 Aug 2011 The professional social networking site, LinkedIn which made its public sharemarket debut in May, reported strong growth in revenue, membership, and visitors... Read More >> |
2011 Publishing Excellence Awards Announced18 Aug 2011 Publishers Australia has announced the 2011 Excellence Awards... Read More >> |
Online Predicted to Rise Above $2.6 billion18 Aug 2011 Whilst all media are hurting in a weak advertising market online is posting good results. With online advertising growing 9 per cent in the second quarter... Read More >> |
Major Consumer Publisher Acquires Leading B2B Publishing Enterprise09 Aug 2011 In a major development for the local specialist magazine publishing sector, Read More >> |
POSTAGE FORUM ON PRINT POST, NOW AND THE FUTURE08 Aug 2011 Postage rates are a major cost centre for all publishers and for those using the Print Post service. Recent rises in most categories have become a significant...
|
Publishers Look to Standardise Reader Measurement In Digital Editions02 Aug 2011 Many publishers are investing large amounts of time and resources to navigating user behavior in tablet editions of magazines, and this data is being used... Read More >> |
US Publishers Guarantee Top Advertisers ROI02 Aug 2011 Meredith, the publisher of large-circulation magazines is beginning to guarantee some of its biggest advertisers that major ad campaigns in Meredith titles... Read More >> |
Global Advertising Trends Up02 Aug 2011 According to ZenithOptimedia, global ad expenditure will grow by 4.1 per cent in 2011, just 0.1 percentage points below the prediction made in April. It... Read More >> |
CAB Conference Success02 Aug 2011 The Circulations Audit Board's inaugural Accountability... Read More >> |
Positive Forecast for Media02 Aug 2011 According to the Australian PwC Entertainment and Media Outlook 2011-2015 released yesterday. The Australian entertainment and media industry will grow... Read More >> |
Google Chases Facebook Market21 Jul 2011 GOOGLE+, the search giant's new social networking platform, has the potential to eclipse Facebook and offer advertisers unparalleled opportunities, according... Read More >> |
Survey Finds Publishers ‘On the Same Page’ With Digital Publishing21 Jul 2011 A recently conducted survey of Australian publishers to learn more about their views of, and experiences with digital publishing in Australia was undertaken... Read More >> |
2011 Ad Spend Forecast Slashed by Media Heavyweight21 Jul 2011 Media analyst Steve Allen has significantly downgraded his ad spend forecast for the remainder of the year, dropping it by five points to just 2.42 per... Read More >> |
TIME Magazine Grants Subscribers “All Access”21 Jul 2011 Beginning this week, TIME is offering subscribers "All Access" on its multiple platforms. For one price, TIME readers will be able to access the... Read More >> |
Reports Reader’s Digest and Rolling Stone Up For Sale21 Jul 2011 2011 is shaping up to be the year of the consumer magazine deal. U.S. based Reader's Digest Association is on the block, seeking a price of around $1 billion,... Read More >> |
News and Fairfax Hit Back at Magazine Report21 Jul 2011 News Magazines and Read More >> |
Online video Distribution Sites Show Strong Growth13 Jul 2011 An estimated 5.5 million Australians accessed an online video distribution site from home in December, according to new research released by the Australian... Read More >> |
Making Money from Social Media13 Jul 2011 How can media companies actually make money from social media as an integrated platform in their stable? Some examples of how media companies are using... Read More >> |
Media Scams Cost Millions13 Jul 2011 In the past year more than 150 fake publications are estimated to have been operating in Australia, tricking businesses into spending money on advertisements... Read More >> |
Australia Hosts Major Digital Publishing Course13 Jul 2011 The next FIPP Digital Publishing Course will be held over 5 days, from the 7th- 11th November 2011 and this year will be held in Sydney.
|
Media Buyer Flags Reader Engagement as Critical Factor in Advertising Decision Making13 Jul 2011 While agencies and clients are paying close attention to emerging platform opportunities in magazine publishing, media planners and buyers are cautious...
|
Location Based Ads Hit $6B By 201508 Jul 2011 Location-based service advertising -- which ties in consumer locations with restaurants, retail shops and other locations through mobile devices -- will... Read More >> |
New Magazine Sale Reporting Rules Still Fall Short08 Jul 2011 New rules governing the way magazines report copy sales are designed to "future proof" the way print publications are audited, however they still... Read More >> |
Industry Heads Tip Ad Market to Grow08 Jul 2011 Media chiefs think the $13 billion Australian national advertising market will recover in the second half of the year and are hopeful moderate growth in... Read More >> |
Publication Posts Digital Subs Rise after Paywall Installed08 Jul 2011 Rupert Murdoch's London paper The Times has attracted 100,000 digital subscribers following the launch of its paywall last year, as Read More >> |
New Mobile App Shifts IT Mag into 5th Gear08 Jul 2011 Leading B2B magazine and digital publisher, Westwick-Farrow... Read More >> |
Magazine Scores World First with Hand Inserted TV Commercial30 Jun 2011 Fairfax's Sydney and Melbourne magazines, as part of a... Read More >> |
Sports Title Wins Magazine of the Year at NZMPA Awards30 Jun 2011 The New Zealand MPA Magazine Awards 2011... Read More >> |
Who is Advertising in Niche Media30 Jun 2011 The one-day CAB Accountability in Ad Spend Conference... Read More >> |
The Facts on Social Media Statistics30 Jun 2011 Social media is escalating and below are some impressive facts supporting its growth and potential:
|
Publisher Targets iPad Readers with New Launch30 Jun 2011 Three - a monthly life and culture magazine has been launched for the iPad. The new iPad periodical embraces a mixture of smart, artful writing... Read More >> |
New Magazine Set for Launch in Kids Market23 Jun 2011 A big increase in top-end luxury family holidays will lead to the launch of a new magazine - Five Star Kids - as an offshoot of Australia's highest-selling... Read More >> |
Publishing Coup for Intermedia23 Jun 2011 The Intermedia Group is one of Australia's largest trade publishing... Read More >> |
Mobile Media Marketing for Magazines23 Jun 2011 A study of the Top 100 media publications in the United States by 2ergo found that 84 per cent of the publications have a mobile website, a mobile application... Read More >> |
Publishers Overwhelming Support of PrintPost Forum23 Jun 2011 As a result of unprecedented interest the D&D Mailing...
|
Open Letter and Important Invitation to Publishers who Mail Magazines Using Print Post16 Jun 2011 Over the last 3 years D&D Mailing Services has conducted...
|
ACP Mags Market Share Declines09 Jun 2011 According to an analyst's report last week by the Commonwealth Bank, ACP... Read More >> |
Private Media’s Online Expansion09 Jun 2011 Online publishing company Private Media is launching two new sites, Property Observer and a project currently under wraps headed by investigative journalist... Read More >> |
Newspaper Ads Dive in U.S.09 Jun 2011 The first-quarter results from the Newspaper Association of America stand out against a general recovery in ad spending for other media, and suggest... Read More >> |
Circulations Audit Board to Host Accountability in Ad Spend one-day conference09 Jun 2011 The Accountability in Ad-Spend one day conference, hosted by the Circulations... Read More >> |
Smartphone Owners Say "It's My Life!"09 Jun 2011 In a recent smartphone survey conducted by Prosper Mobile Insights, and reported in Mediapost,... Read More >> |
Magazine Trends – Technology Enhances by Brands Inspire09 Jun 2011 The hype, bluster and debate that has shrouded Apple's iPad debut just over a year ago has delivered the magazine publishing industry a prodigious gift.... Read More >> |
eReaders Become Bed Buddies03 Jun 2011 The Nielsen Company's most recent research on mobile connected devices sheds new light on how (and where) consumers are using their tablets, eReaders and... Read More >> |
Magazines Extend Reach and Adapt to Change03 Jun 2011 Industry leaders agree that the GFC dealt a massive blow to the retail segment, which is inextricably bound to the Australian appetite for consumer magazines.... Read More >> |
Highlights from Future of Digital Publishing Seminar03 Jun 2011 The Future of Digital Publishing Seminar was held in Sydney last week, a joint initiative of Read More >> |
IAB Australia appoints The Nielsen Company for online audience measurement in Australia03 Jun 2011 IAB Australia today announced that Read More >> |
Record Reached in U.S. for Internet Advertising03 Jun 2011 Internet advertising in the U.S. totalled $7.3 billion in the U.S. in the first quarter of 2011, up 23 per cent over the same period in 2010 and set the... Read More >> |
Magazines this Decade27 May 2011 As hundreds queued around the world for the latest Apple iPad an Australian media tycoon told a business breakfast that newspapers were a sunset industry.... Read More >> |
Ownership of Digital Space for Magazines up for Grabs27 May 2011 Harold Mitchell, founder of Mitchell and Partners believes that there is a real first mover opportunity for one of the big publishers to own the emerging... Read More >> |
Publishers Avoid Apples Commission with Newly Launched Service27 May 2011 Digital technology company Yudu launched a service earlier this month to help magazine publishers evade the 30 per cent commission that Apple charges to... Read More >> |
National Geographic Named Magazine of the Year at U.S. National Magazine Awards27 May 2011 National Geographic was named magazine of the year at the annual National Magazine Awards held this week in New York, winning the top trophy in a relatively... Read More >> |
YouTube Chief Vision for Online Future27 May 2011 Salar Kamangar, CEO of YouTube, has unveiled his vision for the future of online video, in two successive blog posts that went up this week. Kamangar took... Read More >> |
Digital Newsstand Revealed27 May 2011 The U.S. publishing industry's digital newsstand, which has been in the works for two years, is finally up and running. Next Issue Media, a joint venture... Read More >> |
Future of Magazines Towards 202018 May 2011 Embedded video's included in the 2011 digital edition of Media Titles... Read More >> |
Global Research Win to Australian Publisher12 May 2011 The FIPP Research Awards took place at a special dinner in Paris this month and celebrated the best research that promotes the use of magazines as an advertising... Read More >> |
Custom Publishing Continues Digital Growth12 May 2011 The hype over custom publishing isn't going away. Advertiser demand to produce content is a ripe opportunity for publishers looking to diversify their revenue... Read More >> |
Magazine Publishing Association Launches Print Campaign12 May 2011 The Magazine Publishers Association (MPA)... Read More >> |
LinkedIn Good for B2B but Media Buyers Want More12 May 2011 Professional online network LinkedIn is failing to turn its popularity into advertising dollars, according to leading media buyers although digital media... Read More >> |
Australian Magazine Brings Print Media to Digital Life through Smartphones12 May 2011 Australia's V8X Magazine, a bi-monthly, introduced a first in Australian... Read More >> |
Online Adspend for Q1 Breaks $600m12 May 2011 The online advertising market has reported year-on-year growth of 17 per cent in the first quarter reaching $601 million. The data, compiled by PricewaterhouseCoopers... Read More >> |
New 180 page Snow Action Buyer's Bible in store now09 May 2011 The fattest ski magazine ever published in Australia is at your newsagent now - a huge 180 pages featuring the Ski Buyer's Bible with 158 new 2011-2012...
|
Digital Mania – How much can you consume29 Apr 2011 According to new The Digital Lifestyle survey, consumers and web surfers are facing a torrent of data growing faster than ever before. 78 per cent of respondents... Read More >> |
Digital Magazines – How will publishers reap the benefits in the tablet era?29 Apr 2011 The rise of mobile apps for smartphones and tablets is generating an excitement in the world of magazine publishing offering the potential of reviving storied... Read More >> |
Future of Digital Publishing29 Apr 2011 Tablets are promising to breathe new life into the publishing industry, with over 1 million tablet devices estimated to be sold in Australia in 2011. Over... Read More >> |
B2B Publication Reinforces the Power of Print Whilst Extending Online Reach29 Apr 2011 In an industry sector that has witnessed the demise of several print titles, and the reduction in frequency of others Australia's only remaining monthly... Read More >> |
Social Traffic Less Significant to Publishers than Search29 Apr 2011 There's no question that social media is becoming an increasingly important source of traffic for Web publishers, from articles and videos being shared... Read More >> |
US Magazine Launches Double in First Quarter of 201129 Apr 2011 Things are looking up for the US magazine industry, based on results from magazine database mediafinder.com. |
Media Watch Interview with Greg Hywood29 Apr 2011 Jonathan Holmes, host of ABC's Media Watch presented a special program interviewing a man "Who's taken on what many people reckon to be the toughest...
|
Publishers Experiment with New Tablet Concepts14 Apr 2011 An opportunity for publishers to redefine the magazine reading experience on tablet devices has been initiated in the U.S. aimed at blending the art of... Read More >> |
Big Splash Media Offer for Gadfly Back on the Table14 Apr 2011 Creditors of Gadfly Editorial Services, which rejected a $500,000 take-over... Read More >> |
2011 Ad Spend Downgraded14 Apr 2011 Political turmoil in the Middle East and Japan's earthquake have reduced an estimated US$2.4bn off this year's global ad spend but the market is expected... Read More >> |
New Marketing Services Initiative in Custom Media14 Apr 2011 A new innovative Marketing Services Group, a unit that will offer custom content, research and digital and sales optimisation services to customers in...
|
NZ Post Sets Up Digital Post14 Apr 2011 The shift away from printed mail toward online distribution has been signalled with New Zealand Post signing a licensing deal with digital postal mail provider... Read More >> |
Digital Video Ad Spend Continues to Surge07 Apr 2011 Sharp increases in digital video advertising dollars will continue over the next 12 months. The now $1 billion+ market is pegged to rise 22 per cent, according... Read More >> |
Google Trends for Magazines from 2004-201107 Apr 2011 mediaIDEAS dataPoint released this week shows the average worldwide traffic for "magazines" from 2004 to the beginning months of 2011.
|
International Study Reveals Effects of iPad Ads07 Apr 2011 Readers look more at advertising on an iPad than in a regular print magazine, reports an eye-tracking study carried out by MRC International for Bonnier... Read More >> |
Specialist Publishers Lead the Way in Digital New Survey Reveals07 Apr 2011 The top-line results from the UK (InPublishing/Specialist Media Show) survey of around 200 publishers polling their views on paid online content, live events,... Read More >> |
Publishers Ad Trends Survey to Assist Magazine Initiatives07 Apr 2011 Publishers Australia is encouraging members to get involved... Read More >> |
New Look For Fairfax Magazines01 Apr 2011 The(sydney)magazine and Read More >> |
Magazines 2020-Technology enhances but brands inspire and inform01 Apr 2011 A panel of expert speakers addressed the sold-out lunch hosted by... Read More >> |
New Magazine Launch for AMP01 Apr 2011 AMP Capital Shopping Centres has launched a quarterly fashion mag, Inspire Magazine, which will be distributed free within the various centres'... Read More >> |
Publishers Australia AGM – MPA Membership Approved01 Apr 2011 Publishers Australia's Annual General Meeting in Sydney on Friday... Read More >> |
Gadfly Media Offer Rejected01 Apr 2011 Gadfly Editorial Services, the Sydney-based publisher that was put...
|
Trends Show Small to Medium Businesses Embracing Social Media Marketing24 Mar 2011 The largest online network of local business owners in the U.S. shared results of its quarterly Merchant Confidence Index survey of over 8,500 small to... Read More >> |
B2B Ad Pages US Down By 3.1 Per Cent in 2010. However up on 200924 Mar 2011 Ad pages across 21 categories of B2B magazines tracked by Business Information Network fell 3.1 per cent in 2010, while revenue dropped 1.3 per cent...
|
Online Advertising Exchanges Anger Publishers24 Mar 2011 Online publishers claim they are being pressured by media agency buying groups into giving them exclusive advertising inventory to auction to their clients... Read More >> |
World First Planning and Buying Platform Launched for Advertisers24 Mar 2011 Advertising technology company Adboss has launched a new online platform - adboss.com.au - that provides advertisers with a one-stop solution for planning... Read More >> |
Magazine Launched to Support Disadvantaged24 Mar 2011 Melbourne businessman Nick Bolto has launched an annual magazine called The Difference, targeted at high earners in an effort to raise funds to... Read More >> |
New Zealand Magazine Awards 201124 Mar 2011 MPA New Zealand have announced the pool... Read More >> |
Magazines 2020 Forum17 Mar 2011 A forum following Publishers Australia's AGM will discuss the... Read More >> |
YUDU Media produces free iPad whitepaper report17 Mar 2011 YUDU Media has produced a free whitepaper report which highlights key iPad trends and statistics that have emerged since its last report in September 2010. |
Volkswagen: Virtual Test Drive Inside Print Ad17 Mar 2011 Who said print ads were dead? Well, not the ones that are digitally activated anyway! Volkswagen in Norway have launched what they claim to be the worlds... Read More >> |
Report Uncovers Tricks and Cheats of Online Audience Measurement17 Mar 2011 Website publishers are inflating their audience figures and misleading media buyers by double counting page views, counting pages before they load and counting... Read More >> |
Fairfax Media Launches Major Magazine Study17 Mar 2011 Fairfax Media has launched the findings of a major study into... Read More >> |
FIPP launches second Innovations in Magazines World Report17 Mar 2011 The second Innovations in Magazines 2011 World Report identifies, monitors and dissects brilliant innovations in magazines which deliver new readers, revenues... Read More >> |
Gordon and Gotch Entry to Digital Distribution Arena10 Mar 2011 At a breakfast launch this morning in front of 100 of the publishing fraternity Read More >> |
Content Marketing Magazine Launches in Australia10 Mar 2011 The Content Marketing Institute has announced the launch of a quarterly print and digital magazine called Chief Content Officer (CCO) for content marketers...
|
CAB to Hold Inaugural Conference on Accountability in Ad Spend10 Mar 2011 The Circulation Audit Board (CAB) is staging an informative... Read More >> |
Are iPad Magazines Being Killed by Greed10 Mar 2011 Tablet-based magazines have a lot going for them. They're more interactive, more portable and better for the environment than their paper-based counterparts.... Read More >> |
The New Media Company: Facebook10 Mar 2011 A big, powerful wild card just entered the movie distribution business. Warner Bros. Entertainment announced today it will begin distributing movies...
|
Skype Looks to Ads for Site10 Mar 2011 Skype, the free internet communications service, has announced plans to introduce advertising as it seeks to boost revenue ahead of going public. |
ACP Restructure Aims to Sell Group Ad Deals04 Mar 2011 ACP Magazines is set to unveil a major restructure of its sales team,... Read More >> |
Can a Magazine Re-design Revitalise the Brand04 Mar 2011 There seems to be a deep-seated belief in the consumer magazine industry that a new look can give a beleaguered publication a new lease on life -- but...
|
ACP $1m Ad Spend for New Mag04 Mar 2011 Ultimate Fighting Championship Magazine, under licence from UFC, is being supported by free-to-air commercials, pay-TV ads, print, point of...
|
Healthy Food Guide launched in the UK04 Mar 2011 Australian publisher, Healthy Food Guide International, is to... Read More >> |
Traditional Media Growth on the Rise04 Mar 2011 The Australian advertising market grew at the rate of 13.7 per cent... Read More >> |
iPad 2 Launches in Tablet Market04 Mar 2011 The new device called the iPad 2 was launched on Tuesday. The design hasn't just been tweaked, Jobs says. It's all new from the bottom up.
There...
|
Apple Launches Digital Magazine Subscription Service22 Feb 2011 Apple has announced a new magazine subscription service available to all publishers of content-based apps on the App Store. Publishers set the price and... Read More >> |
Where are Magazines Heading in the Digital Age22 Feb 2011 The fight is on for magazines to get their share of the advertising dollar although magazines generate approximately $650 million in advertising and $1... Read More >> |
ACP Combines with Industry Suppliers to Promote Print Product22 Feb 2011 PMP, Offset Alpine, Blue Star and Ego are among 17 industry players collaborating on a showcase publication being sent to media buyers as part of Read More >> |
The Rise of Publisher's Digital Revenue22 Feb 2011 The forecasted growth of the three sources of US magazine industry revenue (print, digital, and other) over the next decade has been published by mediaIDEAS... Read More >> |
Magazine Awards Cast a Wide Net22 Feb 2011 Entries for The Magazine Awards 2011 are now open, and interest is high.
|
Video and mobile Capture 25 per cent Market Share by 201422 Feb 2011 Online advertising revenue will account for 25 per cent of the total advertising market by 2014, according to a recent research report.
|
Woodwing Software Siezes Tablet Publishing Solutions07 Feb 2011 The iPad was one of the driving forces behind the tremendous success of WoodWing Software in 2010. With its Digital Magazine Tools becoming the most...
|
Publishers Push for iPad Subscriptions07 Feb 2011 Publishers are eyeing a deal that Rupert Murdoch and News Corp. have worked out with Apple Inc. to allow subscription sales of its upcoming iPad Daily. |
ABA Safe List Now Applies to 200 Websites07 Feb 2011 The Audit Bureaux of Australia (ABA) has increased its... Read More >> |
ACP Launches Magshop App07 Feb 2011 ACP Magazines continues to lead Australian publishing onto new digital... Read More >> |
NRMA Open Road Initiative07 Feb 2011 Car insurance brand NRMA is launching a new campaign to promote... Read More >> |
ACP's Unique Magazine Research07 Feb 2011 A study, which was carried out by Neuro-Insight, as part of the ACP... Read More >> |
Pac Mags Launches Pay Wall for K-Zone21 Dec 2010 Pacific Magazines has erected its first pay wall, with the relaunch... Read More >> |
Aussie Farmers Direct Launch Custom Magazine21 Dec 2010 Independently owned home delivery business, Aussie Farmers Direct, is launching a free quarterly custom magazine ahead of its first television marketing... Read More >> |
Magazine Market Expected to Grow in 201121 Dec 2010 Media expenditure is predicted to grow 7.8 per cent to $13.13bn next year, with an average yearly growth of 6.1per cent up to the end of 2016. The market...
|
US study shows iPad users keen to ditch printed newspapers21 Dec 2010 The first phase of a multi-year research project to understand how iPad users consume news content found that more than half of Apple iPad users in the...
|
Fairfax Axes Sport&Style Magazine and iPad App21 Dec 2010 Fairfax Media has axed its monthly glossy Read More >> |
How Facebook Reaches $20 Billion in Revenue21 Dec 2010 Facebook, at over 500 million users, has transformed the web, and indeed the planet, by connecting us all in ways we weren't before. At their current...
|
Publication to Track how Print Ads Drive Readers Online21 Dec 2010 Forbes has partnered with MediaVest and comScore to measure a print ad's ability to drive readers online and its influence on branded search terms. The... Read More >> |
Publishers Could Face 7 per cent Print Post Increase in 201110 Dec 2010 On a sample survey of 200 magazines 73 per cent were in the weight bracket attracting a 7 per cent postage increase to apply in April 2011. Some categories... Read More >> |
Magshop and Coles Launch Magazine Subscription Gift Card Initiative10 Dec 2010 The exclusive partnership of Magshop and Coles willl afford consumers the opportunity to buy $30, $50 and $100 magazine gift cards at checkout for a selection... Read More >> |
Will Apps Make Publishers Money?10 Dec 2010 Magazine publishers are pouring money into apps, seduced by the notion that tablet computers can open a new avenue to make money from their content. But... Read More >> |
The Future of Email Marketing10 Dec 2010 In an article posted by MediaPost by Loren McDonald, the question is posed - What will the email world look like a year from now? Change used to... Read More >> |
Asia Pacific Ahead in Global Ad Spend Recovery10 Dec 2010 The advertising market in the Asia Pacific region - excluding Japan - will grow by 36 per cent between 2010 and 2013, according to the latest forecast from... Read More >> |
ACP Backs More Magazine Research02 Dec 2010 ACP Magazines has appointed Atomic Search as its search marketing partner... Read More >> |
New CEO Appointed as Publishers Australia Expands its Mandate02 Dec 2010 Publishers Australia (PA), the magazine and now representing... Read More >> |
ACP Enters Co-Publishing Agreement with Next Media02 Dec 2010 ACP Magazines has ceased publishing kids' magazines Read More >> |
Richard Branson Launches iPad-Only Mag02 Dec 2010 Whatever Rupert Murdoch's got planned for The Daily can wait; fellow billionaire Richard Branson has beaten him to the punch with The Project.... Read More >> |
Australian Media Tablet Market Set to Explode02 Dec 2010 A new study released by Telsyte predicts over one million media tablet devices will be sold in Australia in 2011. Telsyte forecasts the media tablet market... Read More >> |
Digital Newsstand to Launch in US02 Dec 2010 Next Issue Media, a U.S. publishing joint venture, is set to launch its digital newsstand. The newsstand will start out selling print and digital titles... Read More >> |
Independent Weekly Newspaper Drops Print to go Totally Digital02 Dec 2010 From this week, Adelaide's Independent Weekly newspaper will... Read More >> |
Universal Magazines Wins at Publishers Australia Excellence Awards26 Nov 2010 Universal Magazines was recognised again at this year's Publishers Australia Excellence Awards with a diverse range of trophies.
|
Groundbreaking Campaign to Promote Print26 Nov 2010 ACP has revealed details of its "I Love Magazines" marketing... Read More >> |
Woodwing Tour to Host Free Publishing Event26 Nov 2010 Publishers wishing to learn more about publishing on tablet devices are offered a free pass to attend the WoodWing World Tour when it arrives in Sydney... Read More >> |
Publishers Cleared as ABC Examines Need for Further Transparency26 Nov 2010 The Audit Bureau of Circulation (ABC) has cleared the... Read More >> |
INSIPID; New Online Magazine25 Nov 2010 Insipid brings a style that is completely unique, covering a vast array of topics and areas of life that traditional magazines simply don't touch. An...
|
Sports Title Wins Top Gong at Publishing Awards15 Nov 2010 FourFourTwo has beaten off stiff competition from CIO Magazine, Selector and OUTthere Magazine to win the first ever Read More >> |
MPA and Publishers Australia Forge Alliance15 Nov 2010 In a breakthrough for the Australian magazine publishing industry, Read More >> |
Australian Magazine Week15 Nov 2010 The first joint initiative organised by the Magazine... Read More >> |
MPA to Re-emerge with ACP Backing11 Nov 2010 In August 2009 Publishing Edge reported on the split between Read More >> |
Magazine of the Year Awards11 Nov 2010 Australian Women's Weekly has won the Magazine of... Read More >> |
Rebranding the Magazine Publishing Industry11 Nov 2010 Today, magazine content engages consumers across multiple online and offline platforms; the U.S. based MPA, The Association of magazine media explains the... Read More >> |
New Social Media Marketing Alliance Emerges11 Nov 2010 Beyond Digital Media and Taurus Marketing have announced an exclusive partnership in response to increasing demand from customers, organisations and leaders... Read More >> |
Foxtel and ACP Join Forces for Media Documentary11 Nov 2010 ACP Magazines and Read More >> |
Allkotes Introduces EcoKote for Publishers, Agencies and Promotional Products11 Nov 2010 EcoKote, the new innovation from Allkotes is a new environmentally friendly... Read More >> |
ACP launches Top Ten Men’s U.S. Newsstand Seller in Australia04 Nov 2010 ACP Magazines have announced the Australian launch of one of the fastest-growing... Read More >> |
Haymarket Repositions Sports Title for Digital Push04 Nov 2010 Football magazine Australian FourFourTwo has undergone a redesign and... Read More >> |
Death of Newspapers Stirs Controversy04 Nov 2010 Newspapers as we know them will cease to exist in the US within seven years. This would be followed by Britain and Iceland in 2019, and Canada and Norway... Read More >> |
Cream Magazine Goes Digital04 Nov 2010 Pop culture magazine, Cream, is to go completely digital from next... Read More >> |
Australia Post Aims to Ensure Print Post Sustainability04 Nov 2010 Australia Post has indicated that weight steps and price points have... Read More >> |
ABC Setting Measurement Rules for Tablet Devices04 Nov 2010 ABC's Digital Publishing Sub-Committee has been reconvened... Read More >> |
Vogue Australia Wins Cover of the Year28 Oct 2010 The September 2009 issue of Vogue Australia has beaten off fierce... Read More >> |
Nielsen Study Stats Reveal iPad Winners28 Oct 2010 Although the iPad is still relatively new, early indications are that a majority of users are willing to pay for content on the tablet and that books and... Read More >> |
CAB Gets Close to Advertisers28 Oct 2010 The Circulations Audit Board (CAB) will increase its... Read More >> |
ABC’s Advertisers, Advertising Agencies and Publishers Working Together28 Oct 2010 The ABC at their AGM affirmed their commitment to providing... Read More >> |
The Australian Women's Weekly gets an iPad version28 Oct 2010 ACP Magazines has released an application for the November issue of... Read More >> |
Join the Research Project on the Future of Magazines28 Oct 2010 Technical Research Institute of Finland and the Aalto University in Helsinki are undertaking a research study to determine the future of magazines. |
iPad the Winner for Media Buyers and Publishers21 Oct 2010 According to Nielsen's new Connected Devices Playbook survey of more than 5,000 consumers who own a tablet computer, eReader, netbook, media player or...
|
Major UK Publishers Form B2B Network21 Oct 2010 Six Publishers, Including Haymarket, Incisive, Reed Business Information, and UBM Medica have joined BBN to form the online ad network for B2B titles. |
App Developers in Hot Water Targeting Facebook Users21 Oct 2010 The revelation this week that app developers are sending Facebook users' names to advertisers -- in violation of the social networking sites' terms of service... Read More >> |
Vale Mike Udabage21 Oct 2010 Former Publishers Australia board member and publisher at IDG... Read More >> |
FIPP Asia-Pacific Digital Magazine Conference Attracts 500 Delegates21 Oct 2010 More than 500 delegates gathered in Hangzhou, China, on October 14 for the second Asia-Pacific Digital Magazine Conference. Aroon Purie, chairman and editor-in-chief,... Read More >> |
Digital Magazine at Vanguard of Major Global Campaign13 Oct 2010 New Zealand based publishers, Media Titles Group Ltd, through... Read More >> |
Major Publishing Association Shifts Focus from Print13 Oct 2010 Magazine Publishers of America announced that it is changing its focus and the new tagline for the body is "The Association of Magazine...
|
Magazine Ad Pages Moving in Right Direction13 Oct 2010 Magazine print ad pages, despite the industry's partial success diversifying into digital, remain the lifeblood of the business. But after the worst slide... Read More >> |
Australian and Global AdSpend Rebounds13 Oct 2010 Global ad spending is on the rebound. Worldwide outlays jumped nearly 13 per cent in the first six months of 2010 to $238 billion vs. the same period a... Read More >> |
Online Measurement Currency Tender Attracts Global Interest13 Oct 2010 The search for a research company to devise an online measurement currency has attracted interest from 21 companies, including 15 from Australia.
The...
|
Readership Metric for Newspaper and Magazines30 Sep 2010 The Readership Works has announced that it has named Ipsos MediaCT as the successful tenderer for the new readership measurement contract, following a five... Read More >> |
Magazine Awards and More Magazine Awards30 Sep 2010 With the announcement of the shortlisting of the big end of town, Ad News...
|
Allkotes Offer 3D Point of Difference30 Sep 2010 Allkotes, Australia's leading coating and laminating company, is now offering... Read More >> |
Online Audience Measurement System to be Initiated30 Sep 2010 IAB Australia, with the support of the MFA and the AANA, has announced it is inviting online audience measurement (OAM) vendors to submit their services... Read More >> |
NEW LAUNCHES30 Sep 2010 IDM Launches Magazine Extension of Anti-Ageing Website
|
Real Weddings magazine’s new luxury website wins recognition at the ‘Webbys’29 Sep 2010 Indigo Media Group (IMG) Pty Ltd, publisher of ‘Real Weddings' magazine - winner of Publishers Australia ‘Magazine of the...
|
Publishers and Print Post mail users could face 9.1 per cent postal hike24 Sep 2010 Publishers and Print Post mail users could face 9.1 per cent postal hike next February. |
Publishers Australia Rebrands Annual Awards09 Sep 2010 Publishers Australia has relaunched its annual awards, with... Read More >> |
Magazine Subscriptions – Newsagencies v Post Offices09 Sep 2010 As reported in the Newsagency Blog, "newsagents are being invited by the ANF to participate in a trial selling magazine subscriptions, to get in...
|
Sporting News Cracks iPad Subscription Code09 Sep 2010 According to Mediaweek, US based Sporting News has found a way around Apple's resistance to magazine subscriptions. The company this week... Read More >> |
APN Aims to Build Magazine Alliances09 Sep 2010 APN News & Media Limited announced its New Zealand...
|
Newspaper Groups Price Digital Content09 Sep 2010 News Limited is gauging consumer demand for subsidised electronic... Read More >> |
NEW LAUNCHES09 Sep 2010 That's Life That's Life! has launched a new...
|
Magazine Titles Partnering with Advertisers03 Sep 2010 More print magazines are following US based Entertainment Weekly's footsteps by incorporating video elements into their print magazines advertising... Read More >> |
Adspend Forecasts Global Growth in Media Spend03 Sep 2010 Carat, the leading independent media communications agency, has published upgraded forecasts for global advertising expenditure in 2010 and 2011, driven...
|
Newspaper Publishers Association Future Forum Conference Notes03 Sep 2010 With talk surrounding the death of print and newspapers short longevity, Ross Dawson, keynote speaker at the recent conference shares his notes on some... Read More >> |
Publishers Reincarnates Shut Down Magazine Title03 Sep 2010 After closing down Gourmet magazine it's now being reincarnated. The brands goodwill will witness a new direction for the former publication and... Read More >> |
Maxus Sets Standard on Digital Ad Buying03 Sep 2010 The days of internet publishers automatically refreshing web pages, thereby generating higher audience numbers, are numbered. Maxus has become the first... Read More >> |
Mobile Devices won’t be the Death of Print03 Sep 2010 Within a decade, most Australians will own a smart device of some sort. Some believe this is terrible news for publishers. That if people are on mobile... Read More >> |
Supporting Magazines in a Cluttered Environment25 Aug 2010 Five myths about magazines and their realities:
|
ABA CEO Delivers Parting Broadside25 Aug 2010 In a recent interview with The Australian, Gordon Towell, outgoing...
|
10 Key Elements of a Digital Media Kit25 Aug 2010 Leslie Laredo posted this article on the popular eMedia Vitals site, a site with many useful blogs and articles.
|
iPads and Other Tablets to Fight for Market Share25 Aug 2010 In a posting by Chuck McCullagh on the Magazine Publishers of America website he discusses the "Tablet Wars".
|
Print Subscribers Get iPad App for Free25 Aug 2010 Magazines have been aggressive about pricing their app editions for the iPad charging consumers a significant percentage of the full print cover price for... Read More >> |
Twitter Forges Alliance with Brands25 Aug 2010 A new study released by ExactTarget finds consumers who are active on Twitter are three times more likely to impact a brand's online reputation through... Read More >> |
New Zealand Publishers on the Front Foot with Media Buyers19 Aug 2010 New Zealand's Magazine Publishers Association... Read More >> |
Australian Online Advertising Cracks $2 billion Mark19 Aug 2010 The Australian online advertising market has broken through the $2 billion barrier with online advertising expenditure data released this week in the |
Are Websites Needed in the Digital Revolution?19 Aug 2010 With the relentless talk about Twitter accounts, Facebook fan pages and cool new apps, a serious and timely question is raised. Do brand websites still... Read More >> |
Facebook Ad Sales to Exceed $1 billion in 201019 Aug 2010 With its more than half billion users and privately-held status, Facebook's revenue has long been a favorite guessing game for observers from Silicon Valley... Read More >> |
Economy Confuses Publishers19 Aug 2010 THE $2 billion-a-year Australian magazine industry continued its roller-coaster ride with the latest readership figures, which delivered highs and lows... Read More >> |
Social Media Overtakes Pornography on the Web11 Aug 2010
|
Media Valuation a Challenging Work in Progress11 Aug 2010 Valuing media is a sobering and challenging task that will continue complicating mergers and acquisitions for years, even in a recovering economy. |
Advent of iPad Shakes up Magazine Production11 Aug 2010 The iPad is not just perceived as a game-changer in the computer and electronics world; it's already affecting magazine production.
|
New Online Measurement Embraced by Publishers11 Aug 2010 The Audit Bureaux of Australia's (ABA's) campaign for... Read More >> |
Fairfax Media to be Reviewed11 Aug 2010 The Fairfax Media board will formally consider a strategic review of its structure and management with calls for a much more aggressive approach to the... Read More >> |
Gordon Towell resigns from the ABC and CAB11 Aug 2010 Gordon Towell, CEO of the Audit Bureau of Circulations (ABC)... Read More >> |
Digital Revolution Removes the Barriers10 Aug 2010 Technological change is levelling the playing field. Tim Burrowes takes a look at key trends across various media platforms, reinventing itself through...
|
Media Fragmentation Gains Pace10 Aug 2010 Social media is creating change on the media landscape whilst fragmentation is now the norm within old and new media disciplines. With these changes...
|
Online Number One Ad Spend for 201405 Aug 2010 Online is set to become the largest media sector in terms of ad spend by 2014, hitting $3.9bn, according to a PriceWaterhouseCoopers forecast.
|
News Offshoot Launches New Magazine05 Aug 2010 Leader Community Newspapers, part of the |
Newsweek Sold05 Aug 2010 The Washington Post Co. has wrapped up its auction of Newsweek, selling the ailing newsweekly to audio magnate Sidney Harman.
|
Trends in Online Consumer Behaviour05 Aug 2010 The time spent on social media has surged 43 per cent in the past year, leading a substantial shift in how communities spend their online time. That...
|
PBL Launches New Discounting Site05 Aug 2010 PBL Media will launch its first online venture after a hiatus of more than three years, a new website offering discounts in every major city.
Called...
|
Analyst Recommends Axing Herald, The Age and Give Away E-Readers05 Aug 2010 Axing its Melbourne and Sydney daily print editions and focusing on e-readers such as the iPad will boost the bottom line according to analysis from...
|
iPad Catapults Record Earning for Apple29 Jul 2010 The week after CEO Steve Jobs blamed reports of iPhone 4 antenna failures on an obsessive media, the company returned the focus on the performance of the... Read More >> |
Social Media A Challenge for Publishers29 Jul 2010 Having a presence and pushing content on social media platforms like Facebook, Twitter and LinkedIn has been both a big opportunity and a challenge for... Read More >> |
Generation Z Make Marketing Predictions29 Jul 2010 In 2010, Gen X, the group defined as having graduated high school around the turn of the millennium, might as well be considered over the hill. Likewise,... Read More >> |
iPad Strategy Workshop29 Jul 2010 An iPad strategy workshop to examine news and content distribution will be held at the PANPA Future Forum in Sydney on the 27th August 2010.
|
Realview Leads Charge with 30,000 Published Editions for the iPad29 Jul 2010 Australian digital publishing services provider, Realview... Read More >> |
Publishers Australia Launch New Website.29 Jul 2010 Publishers Australia, the trade association that represents... Read More >> |
ZenithOptimedia Upgrades Forecast for 201021 Jul 2010 ZenithOptimedia has upgraded its media spend prediction up to 7.9 per cent year-on-year, from the previous 6.3 per cent prediction, on the back of strong... Read More >> |
Media Players Yet to Make the Most of the Digital Sea Change21 Jul 2010 While uncertainties about regulation, the economy and the new digital realities are impeding deals, media moguls at Allen & Co.'s annual summit this... Read More >> |
Blogger Generation Dominates Blogging – Australia Ranked 11th21 Jul 2010 An analysis of more than 100 million blog posts found the most active bloggers are younger people who have grown up during the blogging "revolution",... Read More >> |
New Zealanders Embrace Social Media21 Jul 2010 Nielsen's 2010 Social Media Report has revealed that a significant... Read More >> |
News Targets Advertisers with New Research21 Jul 2010 The results of News Limited's first Newspaper Sectional... Read More >> |
Renovate & Extend - New Name and New Look20 Jul 2010 The only magazine in Australia to focus exclusively on home renovations is now broadening its appeal with... Read More >> |
Publishers Feeling Their Way in the Digital World15 Jul 2010 Magazine publishers "continue to throw spaghetti against the iPad and other e-readers trying to see what will stick and what falls to the floor"...
|
Magazines get the Push from Major Supermarket Check Out Display15 Jul 2010 Woolworths has revealed it was reducing the number of magazines on display near checkouts.
|
Advertisers and Publishers Creative with Apps15 Jul 2010 As tablet application development continues, publishers are working closely with agencies and clients to develop advertising functionality and formats that... Read More >> |
Social Networks Dominate Online but Flounder on Ad Pricing15 Jul 2010 Social networks and their endlessly growing page views have dominated every sphere of the web -- from audiences to ad impressions. But there's one area... Read More >> |
U.S. Publishers Unite Against Potential Postal Rate Rises15 Jul 2010 In another effort to help stem its financial losses, the U.S. Postal Service has proposed enacting an exigent rate case, which could force rates for periodicals... Read More >> |
Australian Advertisers Intend Creating New Measurement15 Jul 2010 Australian advertisers are uniting in frustration at the diverse number of media measurement systems to form The Media Reference Group, designed to "bring... Read More >> |
Independent Digital Media Extends Print from Digital15 Jul 2010 Independent Digital Media (IDM) has announced the launch... Read More >> |
5th Year Anniversary for subTropical Gardening14 Jul 2010 subTropical Gardening started two months before Queensland... Read More >> |
Haymarket Trials Paywalls07 Jul 2010 Global publishing house Haymarket has made its first foray into erecting paywalls around digital content.
|
The iPad isn’t a Magic Wand07 Jul 2010 Jason Brightman, director of web design with PC World and Macworld USA offers four areas to focus on for developing a successful digital... Read More >> |
Google Good for Journalism07 Jul 2010 It's time for news publishers to get over their anxiety about Google and embrace the search economy. Magazines and newspapers that are not actively competing... Read More >> |
Publishers Say New Products Transcend Digital Magazines07 Jul 2010 At a time when magazine publishers are racing to market with applications for tablets and smartphones, some publishers have launched new digital products... Read More >> |
Digital Editions Come of Age07 Jul 2010 IDG's Macworld and PCWorld magazines have had digital editions for years but they're just starting to realise the potential of the platform,... Read More >> |
Ten weeks to go until the tenth Worldwide Magazine Marketplace07 Jul 2010 The world's only magazine licensing and syndication event, Worldwide Magazine Marketplace (WMM), will take place in ten weeks, celebrating the tenth anniversary... Read More >> |
Media Market to Grow, Magazines to Lag01 Jul 2010 The Australians inaugural survey of leading media and marketing...
|
WellBeing first Australian health magazine to announce iPad edition01 Jul 2010 Universal Magazines title, Read More >> |
NZ Magazine Publishers Association Awards01 Jul 2010 The NZ Magazine Publishers Association... Read More >> |
The Weekly Review Pushes Fairfax and Unveils New Publication01 Jul 2010 Metro Media Publishing, headed by ex Fairfax marketing... Read More >> |
ACP Wins Big at Qantas Media Awards01 Jul 2010 The Qantas Media Awards are an annual New Zealand media awards recognising excellence in the news print media. The first awards, held in 1974 awarded news... Read More >> |
New Gardening Publication Launches01 Jul 2010 Universal Magazines is launching a new publication, the... Read More >> |
Network Services Steps in to Assist NDD Publishing01 Jul 2010 NDD announced it has managed to secure an ongoing distribution solution for its publishers following the announcement last week of its pending closure. |
Publishing industry to combat online magazine piracy22 Jun 2010 US Magazine publishing body the Periodical Publishers' Association (PPA) is working with an American anti-piracy software developer in a bid...
|
Global Online Advertising Led by Paid Search22 Jun 2010 According to MAGNAGLOBAL, a division of IPG's Mediabrands, global online advertising will rise by 12.4 per cent in constant currency terms during 2010,... Read More >> |
US magazine print ad revenue to ebb until 201322 Jun 2010 US consumer magazines will continue to earn increasing digital ad revenue over the next few years, but not enough to erase their troubles selling print... Read More >> |
Publisher Investigates Website Breach22 Jun 2010 A Spanish language website, youkioske.com, has made available for download on their site full copies of many international magazines, as reported by FIPP.... Read More >> |
Industry Magazine showcases Peel ‘n Taste strip22 Jun 2010 The benefit for magazine publishers from value added printing (VAP) is significant with the International... Read More >> |
Vogue Living Announces Changes22 Jun 2010 News Magazines has announced a dramatic change in the editorial direction... Read More >> |
NewsCorp Hedges Bets and Reveals Hand for Future Growth17 Jun 2010 News Corp is placing bets on two ideas it hopes will shore up sagging business models for media companies: electronic reading devices and charging for online. |
Lessons from the First iPad Magazine Editions17 Jun 2010 The iPad frenzy continues, with Apple announcing last week it had passed 2 million in sales in the first two months since the iPad's debut. Magazine...
|
Where is Media Auditing Heading?17 Jun 2010 Gordon Towell, CEO of the Audit Bureaux of Australia...
|
Gay and Lesbian Publishing House Launches Newspaper17 Jun 2010 Publishers of gay and lesbian magazines SX (Sydney), Read More >> |
Pacific Magazines Launches Lifestyle Title17 Jun 2010 Pacific Magazines will launch a new outdoor entertaining and lifestyle... Read More >> |
Raising the Stakes for Publishers with Mobile Advertising17 Jun 2010 Apps (and Apple) are raising the stakes for mobile advertising. Publishers should take note of how the landscape is taking shape.
|
Publishing Models Transformed, “Build it and they will Come.”09 Jun 2010 Sports Illustrated editor Terry McDonell, at last Wednesday's Google conference in San Francisco, unveiled another digital reimagining of SI magazine-one... Read More >> |
National Retailer Launches Custom Magazine09 Jun 2010 National dining and entertainment retailer House is set to launch a national custom magazine in September. The first 76-page issue will have a circulation... Read More >> |
Ralph Magazine Closes Print Editions09 Jun 2010 Some 13 ACP editorial and advertising staff will be affected by the closure of the print edition of Read More >> |
Publishers Australia Endorses ABA digital audit services09 Jun 2010 The Publishers Australia board of directors voted to officially... Read More >> |
Major Retailer Develops ‘Customisable’ Application for iPad09 Jun 2010 Mega book retailer Barnes & Noble recently unveiled the BN eReader for Apple's iPad, a free application it says allows users to customize their reading... Read More >> |
Publisher Writes “Old Media Built on a Gigantic Con Job”02 Jun 2010 Publisher of Crickey e-newsletter, Eric Beecher, pulls no punches with his views on how the iPad will change the name of the game.
|
Data Reveals Significant Growth in Specialist Publishing Sector02 Jun 2010 The Circulations Audit Board (CAB) recently released... Read More >> |
Realview now iPad Ready02 Jun 2010 Realview are now iPad ready.
|
Record Entries for NZ Magazine Awards02 Jun 2010 Finalists in the NZ Magazine Awards 2010 competition, run by the NZ Read More >> |
Tips for Building a Digital Edition Audience02 Jun 2010 Publishers over the years have had their plates full with managing print and Web products, thus relegating digital editions to the "stepchild"...
|
Magazine Subscriptions to be Offered Within Facebook's News Feed19 May 2010 The magazine business may soon have a way to do more with Facebook than engage fans and promote... Read More >> |
Publishers and Broadcasters Embrace iPad and 3D19 May 2010 Apple's iPad is the good news story in the wake of negative circulation and readership reports for newspapers and magazines. In just four months publishers... Read More >> |
Australia The Magazine Launches19 May 2010 Australia The Magazine was launched last week supporting the Brand Australia campaigns, four-year project to market Australia as a business and... Read More >> |
Men’s Health and Women’s Health to be published on iPad19 May 2010 Men's Health and Read More >> |
Universal Magazines Partners Expo19 May 2010 Green Living and its publisher Read More >> |
Harper’s Bazaar and Chanel documentary launches on Arena19 May 2010 Capitalising on Australian Fashion Week, a special Australian Harper's... Read More >> |
PacMags Plans Revamp of That’s Life Magazine19 May 2010 Following declining circulation Pacific Magazines is to give Read More >> |
Complete Wedding Celebrates 15 Years and Launches New Look Edition19 May 2010 Complete Wedding Sydney has reached its 30th issue... Read More >> |
Print Killer to hit Australia by end of May12 May 2010 Apple's Australian online store has started taking orders for its long-awaited iPad tablet computer.
As reported in Read More >> |
Google Set to Launch Digital Bookstore12 May 2010 Google Editions will offer digital books for sale through its website in late June or July, according to a report in The Wall Street Journal. The... Read More >> |
Murdoch on Subscriptions and the iPad12 May 2010 News Corp boss Rupert Murdoch has supplied observers with much food for thought in recent days. In this weeks Q3 earnings call which reported better than... Read More >> |
Newsweek Magazine goes up for Sale12 May 2010 The Washington Post Company announced that it is seeking buyers for Newsweek magazine, the venerable but ailing newsweekly it has owned since...
|
Exhibitors Aplenty for World Magazine Marketplace12 May 2010 Many publishers have already signed up to exhibit at the 10th Worldwide Magazine Marketplace (WMM).
The magazine licensing, syndication...
|
Nielsen Introduces Mobile Net Audience Measurement Tool12 May 2010 Nielsen's online division has launched a mobile internet audience... Read More >> |
Selling Magazines in the Tablet Age05 May 2010 Magazine Publishers will have quite a few choices when it comes to finding a newsstand in which to sell the digital, e-reader and mobile versions of...
|
Masterchef Magazine Set to Launch05 May 2010 News Magazines' launch of MasterChef Magazine will officially... Read More >> |
The iPad Starts its National Journey05 May 2010 News Limited's national masthead Read More >> |
Facebook Study Indicates Ads Work05 May 2010 It pays to have fans on Facebook if you want ads to work there, according to the first public study to come out of a collaboration between Nielsen Co. and... Read More >> |
Publishers Outsourcing Journalism05 May 2010 More major media companies in the US are looking for ways to find cheap content that mines reporting from masses of freelancers for as little as $5 a story.... Read More >> |
Did Reed Ever Really Plan to Sell Titles it Closed30 Apr 2010 London-based Reed Elsevier rocked the trade magazine publishing world when it announced that it was shutting down the last 23 titles published under...
|
Australian Businesses Rushing to Embrace Social Media30 Apr 2010 The social media phenomenon that has swept Australian consumers has been vigorously embraced by the corporate sector, with the number of organisations using... Read More >> |
Realview Leads from the Front with iPad30 Apr 2010 Realview technologies has developed a viewer to allow... Read More >> |
Publishers Australia Connecting with the Connect Generation30 Apr 2010 Publishers Australia are about to roadshow a series of presentations...
|
PacMags Health Event30 Apr 2010 Pacific Magazines' Read More >> |
Magazine Sales Fall 7 per cent in Jan-Mar 2010 Quarter30 Apr 2010 Retail sales, led by magazines, were down in newsagencies in January through March 2010 compared with the same period last year on a same-store basis...
|
iPad Sets Up Print's Paid Content Push21 Apr 2010 With the iPad out, and more digital readers on the way, are publishers getting a golden opportunity to reclaim paid-for content? Pricing the content...
|
RBI to Shut Down 23 Magazines21 Apr 2010 About nine months after putting the brands published under the U.S. arm of Reed Business Information on the block again, Reed Elsevier announced this...
|
Magazine Ad Pages Fall yet Some Categories Earn Healthy Increases21 Apr 2010 Despite hints of a turnaround in the broader US economy and advertising revenue, total magazine ad pages fell 9.4 per cent from 38,395 in the first quarter...
|
Publisher Palamedia Collapses21 Apr 2010 Niche publisher Palamedia, which was formerly part owned by Seven Network star David Koch, has been placed in voluntary administration after...
|
Printers go into Administration21 Apr 2010 Sydney company Chippendale Printing has entered voluntary...
|
ACP Magazines Acquires recipes+ from Knockout Media21 Apr 2010 The acquisition by ACP Magazines of mass market food title Read More >> |
Fairfax Braces for Major Attack13 Apr 2010 Fairfax looks set to lose millions of dollars of real...
|
News Ltd Moves Fast on iPad Launch13 Apr 2010 In a report in The Australian it has been confirmed that they...
|
Optimistic Reports on Media Spend 201013 Apr 2010 Publicis Group's ZenithOptimedia believes the 2010 worldwide advertising market will gain slightly from its earlier estimates -- more than doubling its...
|
Australia Fares Well in World Magazine Report13 Apr 2010 Australia is weathering the aftermath of the storm according to FIPP's annual World Magazine Trends report containing the most comprehensive...
|
Consumer Magazines, Influential and Effective13 Apr 2010 |
Media Jobs to Escalate13 Apr 2010 Media jobs will increase significantly over the next three months, with more than 22 per cent of employers planning to grow staff numbers during the...
|
Child Experts Call for Ban on “Lad's” Magazines08 Apr 2010 A group of child experts are calling for a ban on the sale of "lad's mags" from newsagents, milkbars, convenience stores, supermarkets and...
|
Competition Regulator Delays Acquisition by ACP Magazines08 Apr 2010 ACP Magazines' proposed acquisition of Read More >> |
Mags Receive Consumer Backlash on Per Issue Price on iPad08 Apr 2010 Soon after the Apple iPad's launch, many magazine consumers are embracing the new format for print however complaining over what they consider excessive...
|
Display Ads Viewed Longer on Digital Magazines08 Apr 2010 According to a new survey called "The Case of Advertising in Interactive Digital Magazines," by Josh Gordon, founder of Smarter Media Sales,...
|
Publishers Thumbs Up for iPad, but Publications are More Restrained08 Apr 2010 Traditional newspapers and magazine publishers are looking towards the iPad's potential to reinvigorate their businesses as the gadget changes readers'...
|
Birth of Online Parenting Mag08 Apr 2010 Practical Parenting has unveiled its first foray online with practicalparenting.com.au...
|
Magazine Publishers are Re-inventing their Products31 Mar 2010 A new international media report concludes that magazines have coped with recent revenue and circulation losses by coming up with new ways to re-invent...
|
Agencies Confirm Audited Circulation a Vital Role in Media Planning31 Mar 2010 The Audit Bureau of Circulations (ABC) and Circulations...
|
YouTube and Twitter to Dilute Traditional Advertising Pie31 Mar 2010 WHEN Jetstar announced it's plans to allocate 40 per cent of its 2011 advertising budget to social media traditional media companies were given a practical...
|
Private Equity Returns, Now in B2B Magazine Market31 Mar 2010 Private equity has returned to the U.S. magazine market - and in particular the B2B market - according to media investment bankers the Jordan, Edmiston...
|
Magazine APP Directory Reflects Publishers Initiatives in Changing Landscape31 Mar 2010 Mapps is the definitive guide to mobile applications produced by magazine/media companies. From news, sports, entertainment and gaming to finance, fashion,...
|
Rebirth of Burkes Backyard Magazine31 Mar 2010 After 13 years of publication Burke's Backyard magazine is going...
|
Magazine Marketing Pact a New Sign of the Times24 Mar 2010 Five rival publishing companies will collaborate on a magazine marketing campaign to be announced late March and break it in April in the pages of their...
|
A New Breed of Publisher Emerges24 Mar 2010 Magazine launches dominated discussions with a new breed of publisher on the landscape, outlined by Independent Magazine Publisher at the recent...
|
Magazine Retailer Embraces Semi Nudity to Grow Brand24 Mar 2010 ‘Undies Monday' is an innovative campaign magazine retailer Magnation has been running over the month of March. View the evidence.
"It...
|
Reed Disposes of More Magazines24 Mar 2010 Publishing and events group Reed Elsevier is in advanced talks to sell some of its loss-making trade magazines and will close other titles during the...
|
Assessing Ad Impact: Magazines a Most Cost Effective Medium24 Mar 2010 Dynamic Logic, a company specialising in advertising accountability research, recently updated their database of client-commissioned CrossMedia Research...
|
Lonely Planet to Launch Magazine in Australia24 Mar 2010 Lonely Planet has launched a new guidebook series that it claims...
|
Russh on the Move24 Mar 2010 The previously independent fashion magazine Russh, a bi-monthly...
|
HealthSmart Increases Frequency24 Mar 2010 Readers Digest is increasing their presence in...
|
Google Pushes Advertising on YouTube22 Feb 2010 GILLETTE has become the first Australian advertiser to launch pre-roll advertising on video content on YouTube following the company's renewed push into...
|
Newspaper Publishers on the App Trail22 Feb 2010 With an estimated five million Australians already accessing content on their mobile phones, and numbers expected to grow, top newspaper publishers News...
|
Advertiser and Media Buyer Survey results released by ABA09 Feb 2010 It has been confirmed by agencies and advertisers that audited circulation data plays a vital role in media planning and purchasing decisions. This was...
|
Industrial Technology Regional Roadshow returns in April 201003 Feb 2010 INDUSTRIAL TECHNOLOGY REGIONAL ROADSHOW RETURNS TO TOWN IN APRIL 2010.
Returning to Western Australia in April, the Industrial Technology...
|
Industry Associations Meet22 Jan 2010 A meeting yesterday between representatives from the MFA, the IAB Australia and the ABA resulted in a greater commitment towards standardisation and...
|
130 Year Old Title Editor & Publisher Lives On18 Jan 2010 Editor & Publisher has received a lifeline-from a boating magazine publisher.
As reported by FOLIO, two weeks...
|
News Limited Announced Expansion of The Australian13 Jan 2010 John Hartigan, chairman and chief executive of News Limited...
|
Golf Vacations second issue now on sale11 Jan 2010 The second quarterly issue of Australia and New Zealand's only specialist golf travel magazine, Read More >> |
Summer sizzlers with Vacations & Travel!11 Jan 2010 The Summer 2010 issue of Vacations & Travel is out... Read More >> |
News Magazines to join Gordon and Gotch Australia17 Dec 2009 News Magazines, one of Australia's largest publishers of consumer... Read More >> |
Media Titles Resource Guide Published in Print and Online17 Dec 2009 An important sales and marketing initiative for magazines was launched this week. Read More >> |
Media Outlook to be Modest and Uneven in Rebound17 Dec 2009 The Fitch Ratings Report on the outlook for the Media sector for 2010 believes the worst of the advertising downturn has passed, but the risk of a double-dip...
|
Media Expenditure to Reverse Contraction of 200917 Dec 2009 National advertisers have left the global financial crisis behind them in Australia and predict growth in main media advertising expenditure of 5.3 per... Read More >> |
New Magazine Reader Engagement Audit Introduced17 Dec 2009 The new Verified Recipients is a powerful new metric that has been introduced by the Read More >> |
New ‘Hybrid’ Method of Measurement of Online Audiences17 Dec 2009 How online audiences are measured is very relevant to magazine publishers, as online becomes an increasingly important platform. Unfortunately the closer...
|
Publishers in US Push Up Cover Prices for 201017 Dec 2009 Whilst publishers explore generating paid content from the Web, several big titles are looking by lifting cover prices more money from consumers.
According...
|
Shortlist Announced for Newspaper Readership Tender, Fairfax and MPA Back Out11 Dec 2009 The Newspaper Works today announced the three leading multinational...
|
News Corp Joins Competitors for Online Newsstand11 Dec 2009 News Corp will join Conde Nast, Hearst, Meredith and Time in creating a new company to run the digital newsstand and place its titles on sale in various...
|
NDD Distribution Picks up International Award11 Dec 2009 The prestigious gold award for international distributor of the year was picked up by Australia's Read More >> |
Innovations in Magazines Report11 Dec 2009 A report is currently being processed by global industry body FIPP focusing on innovative initiatives in magazine publishing.
FIPP...
|
Tiger Transgressions Hand Gillette the Trifecta11 Dec 2009 Tiger Woods embarrassing and widely reported marital-fidelity woes are going to be a punch line for a while. And it hasn't been a particularly good quarter...
|
Media/Advertising Jobs Worst Forming Sector11 Dec 2009 Online job ads for the advertising and media sector fell 1.7 per cent in November, making it the worst performing sector surveyed by the Olivier Job...
|
Derwent Howard not to Wind Up03 Dec 2009 Printers have been hit hard in the well publicised demise of Derwent...
|
Display Advertising Hit with Heavy Discounting03 Dec 2009 The current business model for online advertising in Australia is in need of an overhaul, with heavy discounting and moves to ‘cost per click'...
|
Magazine Publishers Rush for E-Readers03 Dec 2009 With online newsstands for magazines supposedly just weeks away, magazine publishers are rushing to create new, electronic versions of their titles....
|
B2B Revenues Drop for Print, Digital and Trade Shows03 Dec 2009 According to data released by American Business Media's Information Network B2B print, trade show and digital marketing revenues continuedto decline...
|
Twitter Report Reveals 76 per cent of Accounts are Infrequent Users03 Dec 2009 Weber Shandwick has analysed the Twitter phenomenon, specifically into how Fortune 100 companies use it as a barometer to share with clients. |
LOTL (Lesbians on the Loose) Celebrates 20 Years with Launch of New Publication – BOUND26 Nov 2009 Avalon Media, publishers of Read More >> |
Research Provides Publishing Insight26 Nov 2009 UK publishing expert Jim Bilton addressed publishers in Sydney and Melbourne last week refuting the perception that magazines "are all heading to...
|
Coca Cola Set for Major Social Media Push26 Nov 2009 Coca-Cola is gearing up for its largest social media project ever, one that will test its own internal flexibility and force a number of its global markets...
|
Masterchef Launches Spin-off Monthly Magazine26 Nov 2009 FremantleMedia Enterprises (FME), the commercial and brand extension arm of FremantleMedia, and Read More >> |
COSMOS Takes out Magazine of the Year at 2009 Excellence Awards19 Nov 2009 The Publishers Australia Excellence Awards - Bell '09 acknowledging...
|
Quarterly Audit Figures Provide Glimmer of Optimism19 Nov 2009 The magazine industry continues to feel the impact of a fragile economy however some titles are bucking the trend.
In a commentary...
|
Roy Morgan Readership Figures Reflect Decline in Women’s Titles19 Nov 2009 The latest Roy Morgan readership results were released...
|
Study Reveals Most Won’t Pay for Newspaper and Magazine Content Online19 Nov 2009 Findings from a new study by Forrester Research in the US show bad news for newspaper and magazine publishers hoping to boost their flagging...
|
Cosmopolitan Increases Investment in Brand Extensions19 Nov 2009 ACP Magazines announced its investment into the expansion of |
Magazine Contraction Must Continue12 Nov 2009 Industry consolidation is critical to future market development according to WPP chief executive, Martin Sorrell.
As reported on AdAge.com,...
|
Online Advertising Record Quarter12 Nov 2009 Australia's online advertising market has recorded continued growth, in a most challenging economic period, according to figures released this week by...
|
Better Homes & Gardens Win Big End of Town Award for Magazine of the Year12 Nov 2009 The Australian Magazine Awards, an initiative by Yaffa Publishing...
|
Publishers Australia Awards for Excellence Attract Record Numbers12 Nov 2009 Over 500 guests have booked for this year's Publishers Australia...
|
Magazine Sponsorship under Threat12 Nov 2009 Sports titles, food titles and many lifestyle titles are witnessing non renewals of sponsorship or big demands on value added benefits for 2010.
|
Publishing House Placed Into Administration04 Nov 2009 Following reports in The Australian this week, Read More >> |
No Armageddon for Advertising Economy04 Nov 2009 Consumer and corporate confidence has recovered somewhat from the panic levels of the fourth quarter 2008, and first quarter of 2009 stated WPP Group,...
|
Time Inc to Lay Off 500 Staff04 Nov 2009 Time Inc., publisher of Time, Fortune, Sports Illustrated, People and other magazines, plans to lay off some 540 employees starting...
|
Magazine Retailer with a Difference Expands04 Nov 2009 Stocking over 4,000 different magazine titles, Mag Nation, known for its maverick approach to...
|
Australian Magazine Awards to be Announced This Week04 Nov 2009 Finalists in the 16 categories of the inaugural Australian Magazine Awards (AMA) have been shortlisted with the winners to be announced this...
|
Twitter Tempted with Major Advertising Offer29 Oct 2009 Illustrating the power of social networking, Twitter has been offered $500,000 for 24 hours of ad space and could knock it back.
In...
|
Independent Publisher Offers Higher Commissions to Newsagent Aimed at Increasing Retail Sales29 Oct 2009 Recent moves by the publisher of Australian Traveller...
|
All Editors Twitter and Have Facebook Pages29 Oct 2009 ACP Magazines shares insight into the direction of magazines and...
|
Pay for Content Generates More Comment29 Oct 2009 According to online measurement company, Nielsen, online news sites will find it hard to charge users and attract loyalty.
Following...
|
Haymarket Quinella in UK and Australia29 Oct 2009 Global industry body the International Federation of the Periodical press (FIPP) announced the appointment of four new board directors, one...
|
ECOS Celebrates 35 Years of Trusted Environmental Reporting27 Oct 2009 ECOS, regarded as one of Australia's most authoritative magazines on sustainability,...
|
Murdochs Pay for Content Doomed for Failure21 Oct 2009 News Limited chairman Rupert Murdoch's plan to charge readers for online...
|
Magazine Report No Comfort for NZ Publishers21 Oct 2009 Major New Zealand retail distributor, Gordon & Gotch, released its latest monthly "state of play" which indicates a market still...
|
Traditional Media the Loser21 Oct 2009 The online ad industry is set to take away over a billion dollars from traditional media over the next four years.
Australia's online...
|
Survey Results Show 8 per cent of Internet Users Account for 85 per cent of all Clicks21 Oct 2009 The results of an update to the ComScore "Natural Born Clickers" research conducted two years ago indicate that the number of people who click...
|
Print Provides Best ROI According to Study21 Oct 2009 In a study conducted by BrandScience in the UK, researchers looked at 400 brand case studies, measuring return on investment (ROI) across different media...
|
Kindle to Launch in Oz15 Oct 2009 Amazon is to make Kindle available in Australia following a US-only availability for the e-book reader since its launch in 2007. It is believed that...
|
ACP Magazines Shed Over 350 Full Time Jobs15 Oct 2009 In a speech at an ACP function last week, Ian Law managing director of ACP owner PBL told editors to concentrate on editorial quality, not gimmicks,...
|
Murdoch States “Content Kleptomaniacs” Threaten to Wipe Out Traditional Media Models15 Oct 2009 News Corp. chief Rupert Murdoch is now condemning online aggregators as "content kleptomaniacs" who threaten to put news companies out of business.
Speaking...
|
ACP Magazines Closed, Changed and Launched15 Oct 2009 ACP Magazines launched Your BODY, a new health and fitness magazine for women seeking a happier and healthier life this week. |
World’s First Individualised Newspaper to Launch15 Oct 2009 The world's first individualised newspaper will be launched at this year's Ifra Expo 2009 newspaper exhibition in Vienna, taking place this week.
As...
|
Golf Vacations launches Aust/NZ edition12 Oct 2009 The launch issue of Australia and New Zealand's first and only specialist golf travel magazine, Golf Vacations is now on sale.
The...
|
Spring into Spring with Vacations & Travel!12 Oct 2009 The Spring 2009 issue of Vacations & Travel is out now, with 188 pages of intriguing stories, travel news and stunning photography, plus a bonus...
|
Dogs Life Celebrates its 100th Issue in Style08 Oct 2009 Dogs Life celebrates its 100th issue, which is set to be the ...
|
New Signature Magazine targets the time-rich 50+ consumer in the travel and lifestyle market08 Oct 2009 Signature Magazine, a stunning new title aimed at the 50+ market, will launch across Australia and New Zealand this summer....
|
Going Mobile – Publishers Prepare for Expanding Market08 Oct 2009 According to the study "Going Mobile: How Publishers are Preparing for the Burgeoning Digital Market," 70 per cent...
|
Data Points to Lift in Magazine Advertising Spend08 Oct 2009 Australia's only measure of media agency bookings, the Standard Media Index (SMI), has revealed the advertising recovery is continuing with total bookings...
|
Devastating Advertising Declines Force Closure of Four Magazine Titles08 Oct 2009 Following advertising page declines, Conde Nast announced it was closing four magazines: Gourmet, Modern Bride, Elegant Bride and Cookie...
|
Connecting with the Readers08 Oct 2009 As digital magazine technology continues to evolve, so does reader expectation. Features that might not have been considered essential to subscribers...
|
Another Magazine for Health Sector08 Oct 2009 Odysseus Publishing will launch Shape into the health...
|
Magazine Publishers Worth Estimated at $58 million08 Oct 2009 Ash Hunter, the head of the Hunter 5 group, which includes automotive publishing arm Read More >> |
Online Trumps Newspapers in Latest Media Survey08 Oct 2009 A new survey, conducted in the US, on media usage from the Opinion Research Corporation (OPC) confirms what newspaper publishers have long feared:...
|
Publishers Australia and Australia Post Forge New Relationship29 Sep 2009 After a prolonged battle over recent Print Post price increases Publishers... Read More >> |
Australia Post Incentivises Publishers29 Sep 2009 Australia Post currently has in place an incentive program encouraging 'volume stretch' for publications mailed between now and the 1st December 2009. |
Publishers Australia Prepares for Strong Year of Growth29 Sep 2009 The three new directors who were voted on to the board of specialist magazine publishers body, Read More >> |
Changing Media Landscape29 Sep 2009 The Changing Face of Media video contains some illuminating facts and figures on the impact, and influence of the web redefining the media landscape.
|
Online Advertising to Bounce Back Big Time29 Sep 2009 Digital media executives anticipate a significant escalation in online advertising supported by a new report predicting that Australia's $500 million...
|
Publishers Divided on Ability to Monetise Content29 Sep 2009 According to a survey reported in Media Buyer/Planner, more than half of newspaper publishers believe readers will pay to access online newspaper...
|
Golf Vacations launches Aust/NZ edition28 Sep 2009 he launch issue of Australia and New Zealand's first and only specialist golf travel magazine, Read More >> |
Discounted Magazine Subscriptions Prop up Circulation22 Sep 2009 At a time when getting consumers to pay more for content has become a major focus of media companies it might be expected that magazine publishers would...
|
Google Launches Ad Exchange22 Sep 2009 Google has just launched the DoubleClick Ad Exchange, and it is just like AdWords and AdSense, except that it is a marketplace for display ads.
Here...
|
Magazine Publishers Look for Opportunity22 Sep 2009 More than 400 senior magazine publishing executives from almost 50 countries are anticipated to attend the Worldwide Magazine Marketplace to...
|
Publication of Publications Targets Advertising Decision Makers22 Sep 2009 An important sales and marketing initiative for publishing companies and media suppliers is the 2010 Directory of Publications.
|
Publishers Australia’s Big Day This Thursday22 Sep 2009 There are currently eight positions provided for on the Publishers...
|
SunRice and Stephanie Rice - Making a Difference with Children15 Sep 2009 The latest SunRice mainstream and digital marketing campaign has it all: celebrities, corporate responsibility, medical drama, children helping children,...
|
Magazine Adspend Rebounds15 Sep 2009 The Standard Media Index (SMI), which aggregates the booking data of Australia's advertising revenue experts - the top media buying agencies...
|
Readership v Circulation15 Sep 2009 Publishing Edge spoke to Gordon Towell, CEO of the Audit...
|
Pacific Magazines Assist Advertisers with new ROI Measurement15 Sep 2009 Pacific Magazines has pioneered a new ROI measurement tool for...
|
Publisher Slams Search Engines15 Sep 2009 APN News & Media Ltd chief executive Brendan Hopkins...
|
Top Line-up for Publishers Panel Discussion15 Sep 2009 A luncheon will be held after the Publishers Australia AGM...
|
Australian Magazine Awards Finaists Announced15 Sep 2009 The finalists for the 16 categories in the inaugural Australian Magazine Awards (AMA) have been announced. The AMA, an Read More >> |
Cleo Repositions to Target Older Audience15 Sep 2009 CLEO magazine has announced a re-launch, with an innovative redesign and...
|
Additude is a leading Social Media agency13 Sep 2009 With several projects in Social Media from Additude having come to fruition. It has become the leading social media agency in Australia
Some...
|
Transform Magazine to promote young SA artists.08 Sep 2009 Transform Magazine has launched a new initiative to promote young... Read More >> |
Insurance & Risk Professional magazine to be re-launched by Mahlab Media08 Sep 2009 Leading B2B title Insurance & Risk Professional...
|
AVALON MEDIA ANNOUNCES THE LAUNCH OF BOUND MAGAZINE08 Sep 2009 Avalon Media, publishers of LOTL(est.... Read More >> |
Publishing House Derwent Howard Denies Winding up Procedures08 Sep 2009 The Australian Media reported on Monday that email marketing...
|
$2 Million Launch Activity Planned for New Consumer Magazine08 Sep 2009 Pacific Magazines launched Australia's latest health and lifestyle...
|
Magazine Distributor Releases Report Analysing Recent Audit Bureau of Circulation Figures08 Sep 2009 The latest NDD Distribution analysis opens by stating: "Many questions to ponder in the Australian Circulation Audit Report January to June...
|
Strong Candidates Line up for Publishers Australia Board Elections08 Sep 2009 The 2009 Annual General Meeting of Publishers Australia is...
|
Publisher Confidence Grows with More New Launches08 Sep 2009 Custom publishing house Mahlab Media is re-launching a leading B2B...
|
Printing Industry Shows Signs of Recovery08 Sep 2009 The Australian printing industry is showing signs of recovery, Printing Industries reported after the release of June 2009 quarter economic growth data...
|
Park Publishing Launches Monthly Children’s Title08 Sep 2009 Park Publishing, a joint venture between ACP and BBC Worldwide, has launched a kid's magazine, a spin off from a popular television series.
The...
|
Major Initiative Aims to Lift Magazines Share of Advertising Pie for 201001 Sep 2009 A major publication will be launched in November listing over 2,500 publications in Australia together with contact details. The aim is to highlight...
|
B2B Publishers Face Crisis01 Sep 2009 Total ad pages at business-to-business publications in the U.S. fell 30.2 per cent in the first half of 2009 compared to the same period in 2008. For...
|
What Content can be Charged for Online by Newspaper Groups01 Sep 2009 When announcing Fairfax's latest results, CEO Brian McCarthy...
|
Magazine Effectiveness Measured in New Survey01 Sep 2009 Advertisers have a new tool for measuring the effectiveness of their advertising - for the first time, Nielsen New Zealand is including the...
|
Publishers Explore Delivery Platform for Content01 Sep 2009 Fairfax Media, has rebuffed Amazon's portable e-reader as...
|
Online Advertising Costs by Industry Released01 Sep 2009 The publishers that charge advertisers the highest rates are those in the travel, tech and automotive verticals, according to Adify, which buys...
|
Publishers Australia Strengthens Alliances and Executes Expansion Strategy01 Sep 2009 Thirty publishing and media industry professionals attended the inaugural luncheon in Perth last week, with 13 magazine and newspaper publishers being...
|
Golf Vacations to launch in October26 Aug 2009 Australia and New Zealand's first and only specialist golf travel magazine, Read More >> |
ACP Splits from Magazine Publishers Association26 Aug 2009 The Magazine Publishers of Australia have...
|
Model Set to Assist Publishers Monetise Content26 Aug 2009 Journalism Online, a corporate model aiming to assist publishers monetise content is to represent more than 500 newspaper, magazines and other...
|
Publishing Awards – Call for Entries26 Aug 2009 Entries for the 2009, Publishers Australia Excellence Awards, the Bell Awards are now open.
The 2009 Awards are being held...
|
News Limited Looks to Set Up Online Consortium26 Aug 2009 Following Rupert Murdoch's recent announcement to monetise content News Corp is holding talks with other newspaper publishers on forming a consortium...
|
Publisher Pulls No Punches26 Aug 2009 In a recent interview in Folio Magazine Scott McCafferty, co-founder of WTWH Media discusses the two main drivers in the marketplace,...
|
Online Ad Spend Soars – New Network Set to Chase Advertising Dollars26 Aug 2009 Online advertising revenue is growing 18.5 per cent year-on-year, according to figures released by the Read More >> |
Fairfax – The Message, “Don’t Charge for News Content”.26 Aug 2009 Fairfax has reported a net loss of $380.1 million for the...
|
Inaugural National Singles Day to be held on September 1724 Aug 2009 Inaugural National Singles Day to be held on September 17
Single Australians...
|
Brandconnect have moved19 Aug 2009 Brandconnect have now moved to a fantastic new locaction at 33 Railway Parade, Mt Lawley WA 6050.
We have a new showroom and would...
|
Reader’s Digest Australia not Affected by US Bankruptcy Protection18 Aug 2009 Reader's Digest Australia says it will not be...
|
Australian Road Rider Audits as Australia's Leading Roadbike Magazine18 Aug 2009 Australian Road Rider today audited a record 4.54% sales...
|
Gen Y Supports Pay for Content Push18 Aug 2009 With the current recession necessitating the need for the media industry to be more innovative than ever the pay for content debate continues.
As...
|
Audit Figures Indicate Ray of Light for Magazine Sales18 Aug 2009 Magazine sales fell 4.6 per cent in the June circulation audit and readership was down almost 4 per cent, according to data released last week.
According...
|
Masterchef the Magazine18 Aug 2009 It was bound to happen. Following on from the success of the MasterChef Television show and website, FremantleMedia are launching a...
|
Supermarket Strategy Aims to Lift Magazine Sales18 Aug 2009 US consumer magazine association, Magazine Publishers of America (MPA), is partnering with a major wholesale distributor for a significant newsstand...
|
Magazine Readership on the Increase in New Zealand18 Aug 2009 According to the Nielsen National Readership Survey, July...
|
Newsagents Profile Key Positions In Store for Magazines18 Aug 2009 The Australian Newsagency Blog, an excellent blog on issues affecting Australia's newsagents,...
|
Women's Magazine Can't Find Printer18 Aug 2009 UK Women's magazine Filament is struggling to find a printer because of its racy content.
Filament promises "72...
|
Pay for Content or Face Extinction12 Aug 2009 News Corporation plans to charge for access to its collection of news sites, including ones that are affiliated with the Fox News Channel,...
|
Custom and Hybrid Publications Assert Pressure on Mainstream Magazines12 Aug 2009 According to Nielsen's AdEx data, magazines are coming under pressure from publishing houses offering custom and hybrid editorial models as...
|
Readership Poll Reflects Negative Impact for Print12 Aug 2009 More than 50 per cent of ProPrint readers surveyed concluded that Australia...
|
Magazine Digital Initiatives Help Drive Website Growth12 Aug 2009 Research from the Magazine Publishers of America indicates that consumer magazine companies are embracing all forms of digital opportunity to...
|
Online Ad Spend to Crack $2 billion in 200912 Aug 2009 According to figures from the Interactive Advertising...
|
International Custom Publishing Awards Announced12 Aug 2009 The strength of custom publishing in the UK has been reinforced with an international awards program based on the theme , "Do you love editorial?"
APA...
|
Realview Breaks New Ground with Launch of Multi Language E-book Viewer04 Aug 2009 Last week at the Asian Publishing Convention in Manila, Realview...
|
Interview-Georgina Brujic, Managing Director of Text Pacific Publishing04 Aug 2009 In one of our 60 interviews with Australia's leading media decisionmakers Read More >> |
Reed Business Magazines Back on the Market04 Aug 2009 Reed-Elsevier announced last Thursday that it is putting most of the American magazines in its Reed Business Information portfolio...
|
Intermedia Group 'Bullish' in Down Market04 Aug 2009 The predominantly B2B publishing house, Intermedia Group, has...
|
Internet Grows as Magazine Subscription Source04 Aug 2009 According to research from the Magazine Publishers of America (MPA), magazine subscriptions that originated from the internet will represent...
|
International Licensing Fair Opens Up Global Publishing Opportunities04 Aug 2009 The FIPP Worldwide Magazine Marketplace (WMM) is the only event in the world designed for publishers who are interested in international licensing,...
|
Guide to Responsible Magazine Publishing Released04 Aug 2009 According to a new report from the International Federation of the Periodical Press (FIPP) and the European Federation of Magazine Publishers...
|
Newspaper House Pty Ltd31 Jul 2009 Based in Victoria's oldest inland town, Kilmore, Newspaper House Pty Ltd publishes Read More >> |
Intellimail Takes On Mailing Costs Head On31 Jul 2009 The biggest component for Publisher's mailing bill is the Australia...
|
TAKE ON YOUR MAILING COSTS HEAD ON30 Jul 2009 The biggest component of your mailing bill is the Australia Post postal rates - publishers accept this rate unquestioningly.
Instead...
|
B2B Publisher gets greener with 2nd digital magazine launch28 Jul 2009 Technology publishing group Westwick-Farrow...
Read More >> |
oOh!media Launches Unique Experiential Retail Solutions28 Jul 2009 With new research showing the positive impact of sampling in purchasing decisions, Australia’s most dynamic, progressive and creative out-of-home...
|
Sex Sells28 Jul 2009 News Magazines women's interest title, Read More >> |
Anthill Magazine Closes to Focus on Digital Model28 Jul 2009 Australian Anthill magazine was launched in September 2003...
|
Bundling Boost for Publishers28 Jul 2009 Publishers have started experimenting with suitable products to match with their mastheads in the wake of the audit rule change allowing bundled sales...
|
E-paper to Embrace Magazines, Newspapers and Books Within Five Years28 Jul 2009 According to a report released from research company Gartner, E-papers properties of portability, flexibility and legibility will be harnessed as technology...
|
Research Provides Insight on the Effects of Social Media and the Value of Email28 Jul 2009 The Tourism Queensland ‘Best Job in the World' campaign received massive interest and publicity from all over the world.
|
Australia's Most Read Titles and Biggest Selling Titles (Lists)28 Jul 2009 Below are Australia's top 20 Most Read Titles and the top 20 Biggest Selling Titles from June 2008.
The latest, March 2009 figures...
|
Publishers Australia Set Business Growth Agenda for Meeting with Australia Post23 Jul 2009 Following the well publicised Post Wars of recent weeks, Publishers...
|
International Energy & Sustainability Expert at Aus Conference22 Jul 2009 SPECIAL EVENT NOTIFICATION: International Energy & Sustainability Expert Gustav Grob to Speak at Australian Conference
IDC...
|
Positive Direction Underpins Interviews in Media Trends+Strategy Published This Week21 Jul 2009 The financial year 2009/10 edition of Media...
|
New Australian Magazine Awards21 Jul 2009 Following the demise of the Magazine Publishers...
|
Paid Subscriber Content Model Tests Market21 Jul 2009 In another attack on bloggers as third rate journalists The National Business Review, in what they describe as 'The Great New Journalism Adventure',...
|
Lonely Planet Magazine to Launch21 Jul 2009 According to the chief executive of BBC Worldwide, John Smith, the company is currently in the second year of a five year plan to increase revenue from...
|
Positive Dialogue Aimed at Australia Post21 Jul 2009 Print Post price increases are now being absorbed by publishers using this means of distribution. Read More >> |
Interactive Marketing Captures Large Slice of Traditional Media Budgets21 Jul 2009 Funds are being shifted from traditional media with marketers increasing their interactive marketing budgets in the US. According to Forrester Research,...
|
Stats Reveal US Magazines Hit Hard21 Jul 2009 According to MediaFinder.com, an online database of US and Canadian magazines the frequency of new magazine launches on to the market is being...
|
Amazon Patent Applications Unveil E-book Advertising Direction21 Jul 2009 Three Amazon inventors set out to correct what they felt was a real problem: that out of print or rare books typically do not include advertisements,...
|
Australia Post Can Rescue 2009 Price War15 Jul 2009 David Docherty, director of D&D Mailing Services,...
|
Exclusive Power of Newspapers Over15 Jul 2009 John Hartigan, News Ltd's CEO has come under attack for...
|
National Broadband to Re-define Media Industry15 Jul 2009 The Federal Government has brought forward plans to overhaul Australia's media laws to accommodate its $43 billion plan to give 90 per cent of the population...
|
New Media & Pay TV Assets Spur on Seven Network Push in to ConsMedia15 Jul 2009 Kerry Stokes is behind a massive buying spree in Consolidated Media Holdings Ltd shares. The declaration made to the Australian stock exchange sparked...
|
Generation Y in a Web 2.0 World15 Jul 2009 Of all the generations, Gen Y is by far the largest. Quick to adopt new technology, members of Gen Y have been participating in social networking for...
|
Gay & Lesbian Publication Celebrates 30 Years15 Jul 2009 The voice of the Australian gay and lesbian community, the Sydney...
|
Magazine Frenzy Follows Death of Michael Jackson15 Jul 2009 Magazines continue to feed off the frenzy surrounding the death of musical superstar Michael Jackson. In the hours following Jackson's death a slew of...
|
Murdoch-No on Twitter, Negative on Facebook & Yes on MySpace15 Jul 2009 News Corp chief executive, Rupert Murdoch has stated he is not interested in buying popular microblogging site Twitter and will not sell its struggling...
|
Print Journalism Will Survive. Print Industry Not "Doomed"07 Jul 2009 In his address this month, John Hartigan chairman and chief executive of Read More >> |
Are Social Technologies a Threat to Traditional Media?07 Jul 2009 News Limited marketing chief Joe Talcott spoke at the...
|
Magazine and Print Covers Chasing the Advertising Dollar07 Jul 2009 According to a poll on Foliomag.com from May 15 to May 20, 51 per cent of respondents believe any form of cover advertisement is a violation...
|
Business Media Fights Back07 Jul 2009 A major campaign is being undertaken by American Business Media supporting their members and the B2B sector in general. Under the heading "In...
|
Custom Publishing Market Gets Active with New Launches07 Jul 2009 Custom publishing is showing great resilience in a magazine publishing sector where most news is not good news.
Many traditional consumer...
|
Top 10 Reasons Print Should Remain a Vital Part of the Marketing Mix07 Jul 2009 In a recent blog on Foliomag.com the founder of Next Step Publishing, David Mammano, provides an interesting insight in sharing his...
|
Publishing Industrys Networking Nights Expand07 Jul 2009 Tonight over 50 publishers, journalists and sales representatives together with many industry supply groups will meet at the Loft Bar at King Street...
|
Bright Light for Asia-Pacific Advertising Forecast07 Jul 2009 Entertainment and media spending is expected to fall globally by a projected 1.2 per cent in 2009 however, Asia Pacific remains the fastest growing region,...
|
Global Report Shows Online Ad Spending to Follow Video & Social Networking30 Jun 2009 According to a new report on the Global Online Media Landscape, by the Nielsen Company Online in the USA, engagement by internet users is deepening, due... Read More >> |
New Audit Change Sparks Debate Amongst Publishers30 Jun 2009 The Audit Bureau of Circulations (ABC) has updated...
|
Free Mags to Trial on Hotel Digital Newsstands30 Jun 2009 A US based digital publisher Zinio has teamed up with the Starwood Hotel Group to offer guests free digital copies of their favourite magazines. As of...
|
Publisher Viewpoint: Cross Media Breaks the Mould30 Jun 2009 Publishers are teaming up with other business partners to make the offering more affordable for small to medium sized clients; however publishers remain...
|
WA Newspapers Farewell Ninety Staff and Turn Focus to Co-Branding Strategy30 Jun 2009 West Australian Newspapers has significantly...
|
Airline Alliance Adds Value with Free Digital Downloads30 Jun 2009 Air passengers may soon be getting a literary boost thanks to a new offer from the Oneworld alliance. Starting in June 2009, travellers passing through...
|
New Zealand Publishers Celebrate Annual Awards. Full List of Award Winners30 Jun 2009 The Magazine Publishers Association (NZ) celebrated its annual awards at the Rendezvous Hotel in Auckland on Thursday 25th June with Farifax Magazines,...
|
Australia Post Holds Firm on Price Increase30 Jun 2009 Last weeks meeting between Australia Post and executives of industry...
|
BREAKING NEWS - Australia Post Price Increase to Stand25 Jun 2009 It appears that a Claytons meeting was held yesterday between Australia...
|
Will Australia Post Back Down - Major Pressure Being Applied to Reverse Print Increase23 Jun 2009 Several meetings will be held tomorrow in Sydney between Australia...
|
Major Report on the Future of Publishing Released23 Jun 2009 A survey of over 187 publishing companies with 911 consumer magazines, 855 B2B magazines, 413 newspapers and 1056 individual websites was undertaken...
|
Magazine Demand for Paper to Decline Dramatically by 202023 Jun 2009 Newsprint demand will decline by 56 per cent between 2008 and 2020, while volumes for business papers and print will also fall by 45.5 per cent according...
|
Australian Publishing Association to Follow US Lead23 Jun 2009 Publishers Australia is currently working on a new strategic...
|
Street Press-Mass Readership, Advertising Effectiveness23 Jun 2009 The Cumberland and Courier Newspapers have revamped the...
|
Two Readership Polls Won't Work According to Industry Feedback23 Jun 2009 |
Mag Flu Pandemic23 Jun 2009 Passionate magazine retailer Mag Nation, in their recent newsletter, warned their readers,...
|
Australia Post Responds to Price Hike as Publishers Contemplate ACCC Intervention16 Jun 2009 Heavyweight B2B and B2C publishers have followed Publishers Australia...
|
Encouraging Results for New Zealand Magazine Industry16 Jun 2009 Last month the Nielsen Readership Survey revealed encouraging...
|
Tender Initiated for Newspaper Readership Measurement16 Jun 2009 An open tender process has been announced for newspaper readership measurement aimed to provide publishers and advertisers with the best metrics.
The...
|
Award Win for Architecture Media Editor16 Jun 2009 The Trade Association Business Publications International is an organisation based in Cleveland, bringing together and encouraging editors from all over...
|
The Big Issue Magazine a Win/Win16 Jun 2009 The edition of The Big Issue that came out yesterday marks... Read More >> |
National Times Comeback after 198616 Jun 2009 After closing down over 23 years ago The National Times is being relaunched, in August of this year, as an online publication. The move by Read More >> |
Why Australian Niche Magazines Appeal to Australian Audiences12 Jun 2009 One of the reasons that Australian targeted title publications have not lost circulation as dramatically as the mass titles in recent history is the quality... Read More >> |
Publisher Launches "First of its Kind" Digital Daily Newspaper11 Jun 2009 South Australia's Independent Weekly Newspaper has launched...
|
Texterity Releases Ground-Breaking Survey Results11 Jun 2009 |
Publishers Hit with Australia Post Price Rise10 Jun 2009 The news of Australia Posts postage increases in these tough economic... Read More >> |
ACP Magazines Shed More Staff10 Jun 2009 PBL Media’s ACP Magazines have continued to shed staff in both... Read More >> |
Growth in Non Print Products Offsets B2B Revenue Decline10 Jun 2009 Revenue growth in online, live events and data products helped to offset declines in B2B magazine revenue in 2008, according to American Business Media's... Read More >> |
Westwick Farrow, B2B Publisher, Offers Stimulus Package10 Jun 2009 When Publishing Edge asked Adrian Farrow, Managing Director of Westwick... Read More >> |
Publishers Australia Add Value for Members10 Jun 2009 Publishers Australia is developing many new initiatives in the line of member services and benefits. Alan Sarkissian, Executive Director of Publishers Australia,... Read More >> |
Head of Starcom Mediavest Predicts Media Winners When the Market Turns10 Jun 2009 John Sintras, Managing Director of Starcom... Read More >> |
Electronic Magazines CAB Audit Trials09 Jun 2009 Sydney based digital publishing services provider Realview...
|
Publishers Australia get a taste of Unified Media from Realview04 Jun 2009 Celebrating ten years in business this week, digital publishing services provider Read More >> |
Edge Custom Media drives content online with new cruise website03 Jun 2009 Content agency Edge Custom Media (ECM) has launched a new website...
|
Realview unveils new brand platform at Publishers Australia's First Tuesday Drinks02 Jun 2009 Realview is celebrating ten years in business this...
|
Print and Online – Perfect Partners02 Jun 2009 The never ending discussion within the publishing industry of print and online, friends or foes, continues with magazine industry experts arguing that magazine... Read More >> |
Global Publishing to launch Golf Vacations in Australia02 Jun 2009 Global Publishing Pty Ltd, the publishers of Australia’s longest serving travel magazine, Vacations & Travel, intend launching Golf Vacations... Read More >> |
Google Aims to Assist Publishers02 Jun 2009 Google aims to work with publishers to help them generate the same return from online advertising as print however Google UK Managing Director Matt Brittin... Read More >> |
Google Joins Forces with Fairfax02 Jun 2009 Google Australia opened their new Pyrmont headquarters in Sydney, with a staff of over 350 this week. |
92% of New Zealanders read magazines says latest Nielsen readership survey02 Jun 2009 According to the latest Nielsen National Readership Survey results, 92% of New Zealanders read magazines and the total number of magazines read within an... Read More >> |
Mediaweb acquires key titles from 3media02 Jun 2009 Several key titles from the stable of New Zealand’s largest B2B publishing house, 3media Group, now in receivership, has been purchased by a new media... Read More >> |
ACP Axes Slimming & Health Magazine02 Jun 2009 Without much fanfare ACP magazines has axed its monthly... Read More >> |
AZ Worldwide launches online extensions through Realview Technologies02 Jun 2009 AZ Worldwide is the latest company to extend the reach of their printed products with the newly launched Premier Gateway Guide going online this month... Read More >> |
Print Advertising Drives Online Leads02 Jun 2009 Traditional print media drives online leads, according to data released by Telmetrics, a Canadian company focused on advertising call tracking and measurement... Read More >> |
New Creative Director for Admark Sydney27 May 2009 Paul McInnes has been appointed Creative Director at Shopper Activation specialists, Admark Sydney. Formerly Head of Art at Brave New World, Paul has...
|
Online marketing no "holy grail" says head of Publicis Group Maurice Levy26 May 2009 Internet advertising should not be seen as a magic wand to solve the problems facing advertising, said the head of Publicis Group Maurice Levy at the...
|
Publisher aims to monetise social media communities including Twitter and Facebook26 May 2009 IT magazine and online publisher IDG Communications has embarked on a project in partnership with social media advertising company SocialMedia.com to...
|
Online growth slows; Ads drop26 May 2009 Huge cuts in advertising budgets will lead to a fall in growth in the $460 million online display advertising market, with publishers reportedly slashing...
|
Publishers commit “mass suicide” by prematurely folding titles26 May 2009 Influential magazine commentator Samir Husni has declared that magazine publishers are committing “mass suicide” by prematurely shutting...
|
Weekly magazines in battle mode26 May 2009 Following the recent ABC audit showing consumer circulations in decline, New Idea has launched a fight back with an integrated platform. |
Brand-building effectiveness of magazines questioned26 May 2009 As stand-alone magazines fight for their lives and monthly ad pages show across the board falls, the future survival of magazines will be dependant on...
|
Publisher Morry Schwartz appoints the "perfect editor" to replace Sally Warhaft at The Monthly26 May 2009 Following the unceremonious exit of Sally Warhaft as editor of The...
|
Advertisers lobby for government stimulus package26 May 2009 Following the call from the head of GPY&R Melbourne and Gruen Transfer panellist Russel Howcroft for the government to back an ad-industry stimulus...
|
Portfolio magazine relaunches, but online only26 May 2009 Following the axing of Conde Nast’s luxury news and lifestyle magazine Portfolio in April, the company has announced the relaunch of the...
|
Campaign for Paste raises $166k in donations.26 May 2009 In a move that shows the lengths that some magazine publishers are going to in order to keep their mastheads alive, the publisher of US independent music...
|
Behind the Line restructures digital program for SunRice21 May 2009 SunRice are reporting a 1158% increase in online traffic after digital restructure by channel planning and integrated advertising agency Read More >> |
IAB release online ad-spend figures12 May 2009 The Interactive Advertising Bureau (IAB) has released the latest quarterly ad-spend report which has shown that online ad-spend is down 5 per cent in...
|
New Research: Early adopters heavily into magazines28 Apr 2009 Early adopters – those who are the first to try new technologies, products and fashion - are more likely to be heavy users of magazines than other...
|
Video
To view all videos in larger format click here
Recent Searches
|
1. "reeves" 2. "westaustralian" 3. "watco" 4. "turkish" 5. "tips" 6. "reeves john" 7. "competitions" 8. "branson" 9. "babys" 10. "wandong" |
| More Results |
|
Directories · Directory Listings (A-Z, 0-9): A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 0 1 2 3 4 5 6 7 8 9 © The Media Business Network 2013 · Privacy Policy · Site by Erudite Technologies |