Accountability in AdSpend Conference 2012 Going Forward

Following last weeks announcement of this half day conference underwritten by the Audit Bureaux of Australia, as part of their support for the various sectors they represent in the evolving media space, approaches to high profile speakers and companies indicating their willingness to support the event have been made.

As a result two major announcements will be made in relation to the event next week. The added advantage for delegates, particularly those engaged in the sales process, is the opportunity to invite clients and potential clients to the sessions after morning tea, at a special rate, and then leverage their relationships after the conference hosting their guests at one of several Darling Harbour eateries who will provide conference delegates with value propositions at their establishments.

The structure for the half day event is based on short, sharp thirty minute presentations from well known media personalities who will provide valuable insight into the media niches represented by the ABA.