June 19, 2024


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Salesforce employees reportedly protest its NFT plans

Salesforce employees reportedly protest its NFT plans

Salesforce employees are protesting the company’s reported plans to launch non-fungible tokens (NFT) services. Thomson Reuters Foundation news Reports That about 400 employees signed a letter circulated within the cloud software company’s messaging channels, asking it to drop encryption plans it apparently discussed internally last week. The letter cites the negative environmental impacts of NFTs as well as their status as an “unregulated and highly speculative financial asset.”

CNBC I mentioned last week Salesforce plans to launch an “NFT cloud” sales platform that could allow users to create and release token-based content, possibly even competing with Dominant of OpenSea NFT Market. “You’ll hear a lot about NFTs” in 2022, Matthew Swayze, director of market strategy for Salesforce, wrote in December, though he was generally speaking about the tech world, and the company hasn’t revealed concrete plans.

The Thomson Reuters The report notes that not all employees at Salesforce are against the NFT plan. But its opponents strongly criticized the move. At least one told the outlet that it would quit if Salesforce launched the product.

“Our core values ​​guide everything we do, including our product development,” Salesforce spokeswoman Carly Bolton said in a statement. the edge. “We welcome feedback from our employees and are proud to foster a culture of trust that enables them to offer diverse perspectives. We are hosting a hearing with employees next week and will use their contributions to advance our path forward.”

Crypto platforms have launched a huge advertising campaign recently, including during the Super Bowl last week. But NFTs and cryptocurrencies have drawn in large sections of the tech industry, and some companies have backed away from their plans after backlash from both internally and externally. gaming companies Team 17 And the GSC Game World NFT projects canceled altogether, and crowdfunding platform Kickstarter announced yesterday that it will do so slow down its transmission for the blockchain protocol.

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Update 3:55 PM ET: Added statement from Salesforce.